Ads for British beef and milk banned following Chris Packham complaint

Packham complained that the ads were misleading as they did not reflect the full environmental impact of British meat and dairy.

The Independent

The first measurements from a new environmental baselining pilot for the UK's agriculture sector start this month, with 170 farms from across England, Scotland and Wales taking part in the Agriculture & Horticulture Development Board (AHDB) led study. #ahdb #agriculture #environment

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ADHB to publish first environmental measurements from UK farms - SustainabilityOnline

The first measurements from a new environmental baselining pilot for the UK's agriculture sector start this month, with 170 farms from across England, Scotland and Wales taking part in the Agriculture & Horticulture Development Board (AHDB) led study.

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