Our creative teams at Rezonant have embraced AI tools on professional work. Every creative professional here now knows how to use different tools to steal a few hours each day.
Over the last 12 months, some good commercial use cases have emerged.
➕ Art direction for photo-shoots: AI generated images provide the perfect brief to our photography partners
➕ Product photography: New scenarios are being imagined for product photography.
And more.
In the age of AI art, paper cut illustrations stand defiant. Every snip tells a tale, with edges that flaunt their perfect imperfections. Who needs pixels when you've got paper? 📄✂️
Featured here are some images of paper-cut illustrations for a real estate campaign.
Bridging the brain-hand speed gap when designing UX?
Good ole' fashioned sketches still remain the best tool at #Rezonant to help hands sketch at the speed of thought. Saves precious time, gets clarity early on and helps build better products.
Here's a UX project.
It's still a beautiful world, and will stay that way if we start acting. Soon, that is.
We just have some 1800 days to prevent irreversible damage.
To keep global warming to no more than 1.5°C, emissions need to be reduced by 45% by 2030.
Happy #WorldEnvironmentDay
Anamorphic design: Anamorphosis is a distorted projection that requires the viewer to occupy a specific vantage point to view a recognizable image.
We explore this unique technique for the GCC (Global Capability Centre) for a global bank's office.
Mascots as brand language in a website for Manch, a leading SaaS product company. These mascots were custom created in Blender and appear in all the assets in the website.
See the whole case study at https://zurl.co/ur2q
Typography in installations. Effective, simple and a powerful tool to convey brand messages. Here is a selection from some of the typography installations across our projects.
