@treyhunner Hi Trey -- I saw you passing in the hallway and then it feels like pycon was over. I was hoping to chat with you.

Would you have some time in the next couple of weeks to speak briefly about the possibility of writing with us? I'd love to chat with you about ways that we might work together.

Thank you,

Bill

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Signal boost appreciated.

The secret to selling books? Finding your readers. If you've seen us at DEFCON you may know that we move books by the pallet— but that's just one piece of the distribution puzzle.

Books need to find their readers, whether at events, on Instagram, X, Mastodon, Reddit, Amazon, Bluesky, or beyond. The challenge isn't just about publishing great content — it's making sure the right readers know that your title exists.

I still get messages from readers discovering our books years after publication saying "When did you publish this?" That's why community and connection matter so much in the book business. Every share, every mention, every recommendation helps bridge the gap between books and their ideal readers.

Thank you all for being part of this journey and helping spread the word! Your support in sharing and connecting makes all the difference in getting these books into the hands of people who need them -- and that's what makes it all worthwhile :)