@thomaswilburn Oh, you know exactly how this will play out.
Google's search teams will build AI text and image tools into the search engine.
The Google Assistant teams will incorporate their own AI creation solution.
Clearly, the Android team will say, this is a mobile computing issue, so there'll be an Android app. Preinstalled and separate to the assistant AI and the search AI.
No, the Chrome/ChromeOS folks will say, this really needs to be baked into the browser.
The Google Workspace folk will create an enterprise app for it. Separately, AI writing will be built into Google Docs.
Three separate messaging teams will say it's a chat problem, and clearly what Google needs is a new chat app (or four) to solve it.
YouTube and Google Photos will see this as a video/photo problem, and will incorporate AI creation tools.
Google Cloud will create a cloud-based solution for third-party developers.
None of these tools will be interoperable. Different APIs. Most will be quietly closed within 12 months without warning.