Mastodawn

They no longer wait quietly for a salesperson to explain what to buy. They decide where to buy it and determine who to trust
#ModernMarketing #BuyerBehavior #MarketingStrategy https://georgefeola.io/the-buyer-has-changed-how-to-win-in-todays-marketing-environment/?utm_source=mastodon&utm_medium=social&utm_campaign=buyer_has_changed&utm_content=buyer_has_changed_graphic

George Feola Jun 3

The buyer has changed, and that changes almost everything about marketing.
#marketingstrategy #broadcastmedia #advertisingsales #marketing https://georgefeola.io/the-buyer-has-changed-how-to-win-in-todays-marketing-environment/?utm_source=mastodon&utm_medium=social&utm_campaign=winning_the_decision_moment&utm_content=the_buyer_has_changed

The Buyer Has Changed: How to Win in Today’s Marketing Environment - georgefeola.io

The buyer has changed. Media and marketing professionals can win today’s decision moment with trust, timing, and smarter strategy.

georgefeola.io - Innovate - Influence

George Feola May 27

Cold Calling Still Works — But It Needs a Modern Marketing Backup Plan#marketingstrategy #advertisingtips #salesgrowthhttps
https://georgefeola.io/cold-calling-isnt-dead-its-just-not-enough-anymore/?utm_source=mastodon&utm_medium=social&utm_campaign=cold_calling_marketing_backup&utm_content=meme_post

George Feola May 21

Before customers call, visit, or talk to your sales team, they usually search. They check your Google listing, read reviews, scan photos, visit your website, and compare options https://georgefeola.io/google-is-the-first-touchpoint-ai-is-the-new-filter/?utm_source=mastodon&utm_medium=social&utm_campaign=google_first_touchpoint_ai_filter #marketingstrategy #localseo #aisearch

Google Is the First Touchpoint. AI Is the New Filter - georgefeola.io

Google Is the First Touchpoint. Learn how AI now filters local business discovery and what to fix so buyers trust you before they ever call.

georgefeola.io - Innovate - Influence

George Feola May 19

Stop Selling Spots. Start Selling the Customer Journey.
#marketingstrategy #broadcastsales #localmedia
Marquee Broadcasting, Inc.

George Feola Apr 29

If your campaign doesn’t connect to search, you’re paying for attention—not results.
#marketingstrategy, #localsearch, #digitalmarketing
https://georgefeola.io/radio-and-tv-still-work-but-only-if-they-connect-to-search/?utm_source=mastodon&utm_medium=social&utm_campaign=radio_tv_search_connection&utm_content=organic_post

Radio and TV Still Work—But Only If They Connect to Search - georgefeola.io

Customers are searching, not waiting for your call. Search behavior is reshaping marketing as radio, TV, and digital strategies adapt to capture demand.

georgefeola.io - Innovate - Influence

George Feola Apr 28

For radio, TV, and marketing professionals, this means the starting line has moved. Marketing no longer begins with your message—it begins with their search. #marketingstrategy #searchmarketing #customerbehavior https://georgefeola.io/radio-and-tv-still-work-but-only-if-they-connect-to-search/?utm_source=mastodon&utm_medium=social&utm_campaign=customers_are_searching_not_waiting

Radio and TV Still Work—But Only If They Connect to Search - georgefeola.io

Customers are searching, not waiting for your call. Search behavior is reshaping marketing as radio, TV, and digital strategies adapt to capture demand.

georgefeola.io - Innovate - Influence

George Feola Apr 23

Something important has shifted in how prospects make buying decisions. #marketing #advertising #digitalmarketing https://georgefeola.io/modern-buyer-behavior-in-advertising-how-to-win-in-todays-market/?utm_source=mastodon&utm_medium=organic_social&utm_campaign=modern_buyer_behavior

Modern Buyer Behavior in Advertising: How to Win in Today’s Market - georgefeola.io

Learn how modern buyer behavior in advertising is changing and how radio, TV, and digital strategies can work together to win today’s decision moments.

georgefeola.io - Innovate - Influence

George Feola Apr 21

The conversations are tougher, the sales cycles are longer, and clients are asking more questions than ever before. utm_source=mastodon&utm_medium=social&utm_campaign=broadcast_sales_article #broadcastsales hashtag#mediasales hashtag#marketingstrategy

George Feola Apr 15

Originally, it was build reach, deliver frequency, and let results follow. Now it requires more explanation, more strategy, and more proof.
#marketingstrategy #mediasales #digitalshifthttps://georgefeola.io/why-broadcast-sales-feels-harder-than-it-used-to-because-it-is/?utm_source=mastodon&utm_medium=social&utm_campaign=broadcast_sales_shift&utm_content=meme