Most payment failures aren’t refusals. They’re friction. Why text-to-pay works because it lives where attention already is 👇
> https://medium.com/@evan.m3rcer/payments-follow-attention-not-portals-b57907bbd477

Adoption problems don’t come from bad intentions. They come from pressure. On why UX keeps drifting off course 👇
https://evanm3rcer.substack.com/p/why-teams-keep-shipping-ux-they-know

Not broken. Just quietly undermining adoption. On the UX mistakes that don’t look like mistakes at first 👇
https://medium.com/@evan.m3rcer/the-ux-mistakes-that-dont-look-like-mistakes-at-first-e810b5bb3c38

I keep seeing #AppDevelopers get pulled into fixing “execution problems” when the real issue usually started much earlier.
There are early signals developers tend to run into - long before code, tools, or velocity are actually the problem.
> https://medium.com/@evan.m3rcer/why-most-digital-products-fail-before-the-first-line-of-code-is-written-708e3baac26b

A pattern I see often: teams ship fast, build a lot, and still miss the mark. The problem usually isn’t execution - it’s missing #ProductStrategy early on.
I unpacked this here, focusing on vision, UX, architecture, and why alignment matters more than velocity.
> https://evanm3rcer.substack.com/p/product-strategy-is-the-difference