Martin Bihlwhy #advertising agencies think they have to be #mindreaders & why that's killing them. https://www.martinbihl.com/business-thinking/account-management
The Agency Review
@TheAgencyReview
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Since 2012, reviewing books relevant to advertising. Which is all of them. Also interviews with people like Sir John Hegarty, George Lois, and others. See for yourself at the-agency-review.com
You're On Mute - The PodcastDrawing from cinema, visual arts and advertising, writer and teacher #ChrisTrotter discusses whether all art is derivative and whether that’s a good thing or a bad thing. Episode 13 of #YoureOnMuteThePodcast: https://podcasts.apple.com/us/podcast/episode-13-chris-trotter/id1746606151?i=1000655744343 #art #creativity #podcast
#Drugs, #Music, #Sex, #Art. A #memoir of #downtown #1990s #NewYorkCity. We review @marcspitz #Poseur: http://wp.me/P23AlC-Ju @SPINMag
Dan Englander starts this by asking me “what’s the same & what’s changed in #advertising over the years” and, well, I may still be answering that question. https://www.salesschema.com/martin-bihl-on-a-lifetime-of-creative-direction/ #marketing @DansPalace @salesschema #creativity @TheAgencyReview #Zipatoni @RenegadeLLC
“I don’t presume to tell somebody what they’re doing isn’t art just because it’s different from what I’m doing.” #TedJohnston on why some people are artists and some are not. Episode 12 of #YoureOnMuteThePodcast: https://podcasts.apple.com/us/podcast/episode-12-ted-johnston/id1746606151?i=1000655744344 #artists #creativity #podcast
How @Facebook almost didn’t make it. A couple times. And then, well... We review @DavidKirkpatric’s @FacebookEffect: http://wp.me/P23AlC-GG
Another way that hospital marketing isn’t like other marketing and what you can do about it. https://www.martinbihl.com/business-thinking/more-thoughts-on-hospital-marketing #advertising #hospitaladvertising #healthcareadvertising #doctors
“I do think it starts with understanding who that person is… and managing expectations and your own expectations.” #ZachBruno on the sustainability of love. Episode 11 of #YoureOnMuteThePodcast: https://podcasts.apple.com/us/podcast/episode-11-zach-bruno/id1746606151?i=1000655744406 #love #podcast
Why you’re looking at #customerservice & #newbusiness the wrong way. We review @jaffejuice’s #FliptheFunnel http://wp.me/P23AlC-HN
They get the big office & the big paycheck, but what does a #CreativeDirector DO? https://www.martinbihl.com/business-thinking/creative-directors
