The Agency Review

@TheAgencyReview
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Since 2012, reviewing books relevant to advertising. Which is all of them. Also interviews with people like Sir John Hegarty, George Lois, and others. See for yourself at the-agency-review.com
The future is always uncertain; for some that creates fear, for others, hope. But is it possible to live simply curious about what’s next? This is what we asked Clean Tech Entrepreneur Jeff King in Season 1, and in Season 2, we asked Photographer Tim Scott: https://open.spotify.com/episode/3jcReU62yow2VkDje3buIh?si=8bbe46cd58d5449a
Episode 22-Tim Scott

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Advertising agencies are in the business of using the symbols and images of culture to communicate. Artists too. But different. We review Ivo Kranzfelder’s #EdwardHopperVisionOfReality: https://the-agency-review.com/edward-hopper-vision-of-reality/ #art #ads #advertising #EdwardHopper
Edward Hopper: Vision of Reality

When teaching print advertising, we often tell students that the visual grabs the attention and the copy makes the argument. Of course, in the hands of mediocrities (be they students or professiona…

The Agency Review
The value of thinking critically is its ability to help us find new solutions to problems. Chris Ebmeyer brings the interesting perspective of how environment, culture & context impact one’s ability to do it at all on Episode 21 of #YoureOnMuteThePodcast: https://open.spotify.com/episode/6UXjCiGF5AQqc6yg83P70X?si=cf0321b0cf0a4c1f
Episode 21-Chris Ebmeyer

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Who Are You?: The case for a creative director — Martin Bihl

We all know what an art director does, right? They make the pictures - and in a society that is as visually obsessed as ours is, that’s clearly a pretty important job. And we all know what copywriters do too, right? They come up with the words that no one reads except the lawyers and the brand mana

Martin Bihl
Debtor’s prisons were horrible when Dickens wrote about them in the 19th century. Having them in #America in the 21st doesn’t make them better. Or more successful. We review Tony Messenger’s terrific #ProfitAndPunishment: https://the-agency-review.com/profit-punishment/#debt #politics #poverty #culture
Profit and Punishment

There is no such thing as a free lunch. You know this, right? That you’re gonna end up paying for it somewhere. Maybe they want to sell you something else. Maybe they want you to owe them a favor. …

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We start with the question “Is happiness a state of being or a memory?” and kind of evolve into “Is happiness the same from culture to culture?”. Episode 20 with Chatinado Tinago on #YoureOnMuteThePodcast: https://open.spotify.com/episode/6u8d3J6wXSpwSLGXa2eXbK?si=94d5bc3275bd491a
#happiness #culture #podcast
Episode 20-Chatinoda Tinago

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.@RonaldCPruettJr asked me about what I’d learned from my years in advertising. It took me about 7000 words to say “not bloody enough”: https://www.linkedin.com/pulse/life-advertised-ronald-c-pruett-jr-/?trackingId=jX4HVt16RTSFFGllObfZUA%3D%3D #advertising #marketing #business
Life as Advertised

The World According to Martin Bihl. I first met Martin Bihl in our shared college dorm and a shared passion for alternative music, preferably British, created an instant connection.

You should buy this book and read this book and give it to ad people who don’t know anything, and give it to ad people who have given up caring. But first you should read our review: https://wp.me/P23AlC-1YQ #marketing #business @Giles_Edwards @dr_draper #advertising
How Brands Blow

There’s a challenge right out of the blocks when you decide to write a book about advertising: Do you make it serious or do you make it entertaining? If you choose the former – in a desperate attem…

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.#KashSree has judged & won awards at all the prestigious #advertising shows. So he’s both received & given jealousy, envy & appreciation. Which is why we asked him what we asked #LanceThomas in season 1: how are they related & what can we learn from them? https://open.spotify.com/episode/31mnETLH9YHSaHdt84INN4?si=080fddc644e04f1a
Episode 19-Kash Sree

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Why looking at #genius differently might be a key to our success as #humans. But I wouldn’t count on it. www.martinbihl.com/business-thinking/2019/9/21/a-target-no-one-else-can-see-some-thoughts-on-genius #genius