Google Search Console: A logging error can cause wrong numbers of impressions since May 13th in performance report.

https://www.seo-suedwest.de/10719-google-search-console-logging-probleme-koennen-falsche-daten-zu-impressionen-verursachen.html

AI Brand Authority Index: A new database for brand visibility in Google Gemini is available.

https://www.seo-suedwest.de/10717-ai-brand-authority-index-neue-datenbank-fuer-sichtbarkeit-von-marken-in-google-gemini.html

Wow, this seems like the year of Google updates: Shortly after Google finished the March 2026 Spam Update, the March 2026 Core Update has begun:

https://www.seo-suedwest.de/10711-google-rollt-das-march-2026-core-update-aus.html

Google March 2026 Spam Update already finished - after just one day.

https://www.seo-suedwest.de/10708-google-spam-update-vom-maerz-ist-nach-nur-einem-tag-beendet.html

Google is rolling out the March 2026 Spam Update. It will only take a few days:

https://www.seo-suedwest.de/10707-google-rollt-das-march-2026-spam-update-aus.html

Google is now changing titles with AI. That's a problem as it can change a title's meaning.

https://www.seo-suedwest.de/10703-google-aendert-jetzt-titles-in-der-suche-per-ki-verfaelschungen-moeglich.html

Analysis from Dan Petrovic shows that Fanout Queries of the LLMs differ significantly:

https://www.seo-suedwest.de/10701-query-fanouts-der-ki-modelle-unterscheiden-sich-deutlich.html

Google GIST algorithm: usefulness and uniqueness count. Pro tip: Do not just copy the top ranking pages.

https://www.seo-suedwest.de/10697-google-gist-algorithmus-warum-unique-content-jetzt-noch-wichtiger-ist.html

ChatGPT uses "site:" queries since GPT-5.4 to restrict results to certain websites.

https://www.seo-suedwest.de/10696-gpt-5-4-nutzt-bei-query-fan-out-viele-site-abfragen-bevorzugung-einzelner-websites.html

Ahrefs now with API access for all packages - making it possible to build your own SEO tools upon them:

https://www.seo-suedwest.de/10695-ahrefs-jetzt-mit-api-zugriff-fuer-alle-pakete-daten-koennen-fuer-eigene-seo-tools-genutzt-werden.html