@JLally7

4 Followers
19 Following
27 Posts
Hey Mastodon!
I’m James, a communications strategist exploring the intersection of media, tech, and digital ethics I just wrapped up a class project on AI-enhanced social campaigns using a skiing tech product.
I’m trying to blend my academic work with real-world comms strategy and that has me thinking a lot about how hobbies (like skiing) and professional skills can align, especially as I explore new roles in comms and AI strategy.
#SkiTech #CarveClean #SkiLife#DigitalAuthoritarianism

The $200 Million Mind Game: How Big Tech Hacked California Voters

Uber, Lyft, and DoorDash spent over $200 million—the most expensive ballot measure in U.S. history—to pass California's Proposition 22 and undermine labor protections. But the real story was how these tech giants used psychographic targeting to manipulate voters' psychology, serving personalized ads based on individual personalities and fears rather than demographics.

Read the full article:
https://jjsylvia.com/commethics/the-200-million-mind-game-how-big-tech-hacked-california-voters/

What's so cool about the Fediverse?

#Fediverse #FediverseFoundation @fediverse