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Most decisions happen without perfect information. The people who handle that well tend to use a simple approach: check the context, weigh the consequences, and be honest about how confident you are.
Context means separating what you actually know from what you assume and what you don't know at all. Facts and beliefs are different things. Treat them that way. (1/7)
Usability testing a Canadian website. In the research plan, I mentioned the client would look better if thank-you gifts for participants were from a Canadian company. After all, we're all Canadian, living and working north of the 49th parallel.
The client agreed, so we're offering a choice of gift card for
• Superstore
• Chapters-Indigo
• A & W
While participants choose differently, each one knows immediately which card they want.
It's not #Amazon.
On the footer of its website, the European Union (EU) Commission has added one channel and removed removed another.
On my phone, while using Google Contacts app to enter someone's new telephone number, I chose this country code:
🇨🇦 Canada
After saving the edit, the app has changed the flag beside the country code:
🇺🇸 Uni.ted Sta.tes
That's a rather tone-deaf change of data that I intentionally entered, since Canada is pointedly not part of the Unit.ed S.tates.
Coding decisions can be political and offensive.
#fail #UserExperience #UX #InterfaceDesign #ID #InteractionDesign #IxD #politics #poli #Canada
I'd like to see A|B #testing of an online call-to-action with/without the phrase "We value your privacy".
If you're outside Europe and aren't sure what this means, it's this. Countries in the EU are required to get #user #consent before their websites can track personal and private online data.
The General Data Protection Regulation or #GDPR has caused many websites to endlessly bug European visitors for consent, claiming, "Your #privacy is important." Are such phrases persuasive?
If anybody in Europe wonders whether GDPR and other regulations work, …
The same vendors that provide services in North America omit "unsubscribe" links from sales emails that in Europe manage to include them.
Sending sales spam to existing customers without an opt-out choice must be intentional.
#UX #UserExperience #GDPR #DataUse #privacy #consent #regulation #marketing #Slack
That thing where you wait 75 days for a popular e-book from your local library, but—because the app over-notifies and you've switched notifications off—you miss the short window when the book comes available.
#Libby #app #ebook #audiobook #library #online #UX #usability
#Wrike seems to have more #ProjectManagement features than Trello, but it overwhelms a novice—too many views, options, and settings in many places. Wrike insists I need a "Personal" project. (I really don't.) The #MentalModel of its Projects and Folders is unclear. Wrike's online chatbot hallucinated wrong pricing for me—a potential customer. 😥
#Trello is familiar, with simple, elegant, and useful interaction. Its templates quickly spin up a #Kanban #board for a new #software or #IT #project. 🩵
rhetoric
Jet-B
Accessibility Awareness