ICYMI: Google now takes IP addresses for Customer Match - but DV360 is left out: Google added IP address support to Customer Match in the Data Manager API on May 28, 2026, with match-rate gains expected from Q3 2026, and DV360 left out. https://ppc.land/google-now-takes-ip-addresses-for-customer-match-but-dv360-is-left-out/ #Google #CustomerMatch #DV360 #DataManagerAPI #DigitalMarketing