It didn't take very long...

Special thanks to @mactunag for giving me a heads-up about Bluesky's message on X from November 2025

Sources:
1: https://x.com/bluesky/status/1991513731541647733

2: https://bsky.app/profile/jay.bsky.team/post/3mi5pwoncqs2g

What I find particularly egregious is that Bluesky already had a custom feed builder: #Graze was an independent project that had proved to be super popular. They had raised a million dollars just last year! They even sponsored the AtmosphereConf last week. Then Bluesky PBC steamrolled over them and announced their own project - Attie - powered by AI... at AtmosphereConf (the event where Graze was listed as a major sponsor - you can't make this up).

A developer for ATProto was horrified by this, writing:

"Why would anyone fund an Atmosphere project if Bluesky, with $100 million in the bank, might ship a competing feature at any moment? Why would a founder bet their career on this ecosystem? The presentation didn't just hurt Graze. It made the entire ecosystem look unfundable."

🔗​: https://trezy.com/blog/the-marshmallow-test

I am getting A LOT of heat for pointing out shady behaviors by Bluesky PBC. Even from Fedi friends. But I think it's important to be wide-eyed and consider all this mounting evidence of problematic behavior.

#Bluesky #ATproto #openwashing #VC #cryptobros

@elena @mactunag Corporations always have an agenda. They do not exist to serve their customers but to execute their agenda.
Only open communities exist to serve their members.
That is why most of the time when you buy a product it does not do exactly what you need and you need to adapt yourself to the tool, instead of the other way around.
With open communities and tools adapting the tool to the community is possible.
So BS is now following the ai trend the same way as most corporations try to cram ai tools in places that feel unnatural.