"the merged business would control 80% of the NI market in pancakes, 60% of soda farl sales and nearly 50% of potato bread."

So it begins. The era of big soda bread. Time to rise up people and put your potato bread where your mouth is. Wait, sorry I think I have been distracted...

https://www.bbc.co.uk/news/articles/cvgk803zndno

#NorthernIreland
#PotatoBread
#SodaBread
#Pancakes

Ulster Fry: Watchdog worried about competition over bakery merger

The investigation finds two bakeries would have a majority of the market control over bread products.

BBC News