Ad and media firms beat every industry on gen AI ROI, Snowflake data shows: Advertising and media companies report 69% ROI on generative AI - highest of any industry - while 42% already run agentic AI in production, Snowflake research finds. https://ppc.land/ad-and-media-firms-beat-every-industry-on-gen-ai-roi-snowflake-data-shows/ #GenerativeAI #Advertising #MediaIndustry #AIROI #Snowflake
