Anheuser-Busch extended its MLB partnership through 2032, adding sponsorship rights for RTD cocktails Cutwater and NÜTRL. The deal includes MLB.TV integrations, digital media, athlete endorsements and event exposure. MLB passed US$ 2 billion in sponsorship revenue for the first time in 2025. https://www.marketingdive.com/news/anheuser-busch-boosts-marketing-efforts-through-extended-mlb-tie-up/814111/ #Marketing #Strategy #AnheuserBusch