iOS 14+ (ATT) can make Meta Ads look “profitable” while your P&L says otherwise.

3 red flags:
1) Ads Manager sales ≠ Stripe/Shopify
2) Retargeting audiences shrinking
3) Event Match Quality <6

Fix: Conversions API (CAPI) + dedup + more identifiers (email/phone/IP/UA, fbp/fbc).

Audit call: https://calendly.com/rubaitrad

#MetaAds #PrivacyFirst #ConversionTracking #Facebookads #Ads #googleads