Megan Marie HartBOOST OR QUOTE THIS!
Trying to find out how many people see a post without hashtags. Thank you!
(edit: Why, you ask? Long thread coming up … 1/7)
(Nobody actually asked why, but I imagine someone must have thought it.) Curiosity is one reason, the other is a recent offline discussion about whether we are hindering a more wide spread adoption of the Fediverse because we dislike advertisements. It’s possible that brands and “influencer”-type people aren’t getting the kick they’re used to from the Fediverse because there are no metrics showing how many people have seen a post. Perhaps it’s different with your own instance – I don’t know!
2/7
2/7
For the sake of argument, let’s assume that people would want to test the waters by creating an account on an established instance before committing to setting up their own, even if they have the necessary knowledge and funds. I think people have become accustomed to the insane numbers on commercial social media: millions of views, thousands of likes and hundreds of comments. (I have never been part of this; my profession is too niche. Classical music accounts for just 2–5% of music sales,
3/7
3/7
… and opera is primarily a live art form, so its market share is so small as to be essentially unmeasurable. I never bothered to find out how many people I reach vs how many interactions a post gets. I really couldn’t care less!) Brands and “Influencer”-minded people, even people just used to commercial socials testing the fediverse might feel like it is not working for them and leave again, so I was wondering about the *potential* reach of a toot.
4/7
4/7
I feel like I get more meaningful interaction (and perhaps even ticket sales!) from a Mastodon post about an upcoming show than from posts on other social media platforms. But a “feeling” dosen’t help when trying to convince people to join. Or to get active. My current theater @staatstheaterdarmstadt is on here since 2022 – zero posts! I would like them to get active or even set up their own instance. I think every theater should have its own instance! It can’t be more work than FB and IG.
5/7
5/7
All theaters have websites. I’m not tech-savvy (my husband takes care of that for me), but it seems to me that if you have a website and domain, setting up a Mastodon server can’t be that hard. Perhaps it’s even possible to run it as an outlet only, then they wouldn’t have to deal with moderation. I think every publicly funded entity should have a presence on the Fediverse instead of commercial social media. (Or at least in addition to.) My experimental toot is meant to create an example …
6/7
6/7
… to demonstrate that Fediverse posts are worth the time and effort. Perhaps there is also an argument for a feature request: maybe there should be audience metrics for toots?! Though I imagine that could be difficult due to Federation. Again, I have no idea if one already gets numbers and insight by running an instance.)
Perhaps we can move beyond numbers in the long run, but for now, I fear people enjoy them even if they gain nothing from them. Kinda like a game highscore, I suppose.
7/7
KirstyI run a corporate page on other socials because I can advertise.
I just don’t know how many people (I think a number approaching zero) would follow an Australian shed and cladding company.
Jens Finkhäuser@Kirsty The thing is this: few people complain here about posting about what you do.
There are instances like .art that seek creators who post about what they do.
What people do NOT tend to react well to is the language of avdertising. This can also be about what you do (e.g. LinkedIn), or specific events and services.
What @meganmariehart gets 100% right is behaving as a human being with a job she shows passion for, where she will show what she does.
I haven't yet encountered anyone...
@Kirsty @meganmariehart ... that kind of thing.
On the other hand, I've also insta-blocked people who slid into my mentions with the same kind of language that I see in LinkedIn DMs.
We're people here. Our passions are part of us. That's what we connect with.
(I mean me, fair, but it seems to reflect a good part of fedi.)
David Mitchell 
I manage socials for a performing ensemble and I get similar responses from our pre-concert posts here as I do on FB and Insta. The metrics *look* lower, but almost as many people actually engage. And yes, speaking of interests and passions comes easier in arts perhaps: we share, we inform, we give clips to experience and that can have value in the community beyond driving sales or tickets.
I suspect that the example of .art and other interest/topic based instances could be a good in between place: If a mid to large sized arts funder/coordinator were to spin up an instance so that theatres and artists can have a presence without having to run their own instances, that might help bridge the gap.
In the comments I read chatter about the different houses you’ve engaged with: what if there was an opera.de instance (orchester.de or just KlassischeMusik.de)
A large enough category with a large enough geography to create internal activity and share the burden of host and moderating but small and local enough to keep a unique character.
@DavidM_yeg That might help! I contacted operabase.com soon after I joined Mastodon, but they have not reacted. I assuem nobody wants to make the first move.