@paninid The image is a split-panel comparison showing a humorous contrast between search results "then" versus "now." On the left side, labeled "...THEN" with the text "SEARCH RESULTS:", there is a single purple box containing the text "THE THING YOU WANT". On the right side, labeled "...NOW" with the text "SEARCH RESULTS:", there is a series of boxes stacked vertically. These boxes contain the following text: "AI NONSENSE.", three boxes labeled "SPONSORED RESULT", a box labeled "PEOPLE ALSO ASK", and a box labeled "VIEW PRODUCTS". Below the "VIEW PRODUCTS" box are four smaller, square boxes with a small icon of a shopping cart in each.

The entire image is drawn in a simple, cartoonish style with thin black lines and a minimal color palette of purple, blue, and white. The contrast highlights a perceived shift in search engine results towards more AI-generated content and advertisements.

Provided by @altbot, generated privately and locally using Gemma3:27b

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@altbot @paninid And at the bottom of the right part there is the topmost part of a blue box, without any text.
@paninid I'm reasonably certain that the "people also ask" is also AI slop, or at least I hope so, given the syntax.

@paninid

Not entirely true; google has been unusable ever since they laughed off the pledge 'Don't be evil', and succumbed to the cash addiction of advertising.

At that point, the potential for good search results became the opportunity for them to push ads into the stream; and as there was no real competition in the space, it was a highly successful strategy that has re-enforced their bad choices.

At that point, they were compromised capitalists, and as such, money became the one and only concern.

AI is just that same compromise to the 10 power with a handful of steroids.

@sparseMatrix @paninid Between "then" and "now" is a bunch of human-created SEO slop. That doesn't change the point though.

@sparseMatrix @paninid I'd been using DuckDuckGo well before Google deprecated "don't be evil." Viable then, viable today.

https://duckduckgo.com/

https://en.wikipedia.org/wiki/Don't_be_evil

DuckDuckGo - Protection. Privacy. Peace of mind.

The Internet privacy company that empowers you to seamlessly take control of your personal information online, without any tradeoffs.

DuckDuckGo

@mason @paninid

Its also what I've been tryingg to use, generally for about the past four or five years; and I have to say, for the things for which I search, DDG absolutely sucks.

But knowledge domains are a thing, so I don't hold it to task over it.

@sparseMatrix @mason @paninid

I usually try DDG and then switch to Google if it can't surface useful results -- usually when it's a very niche technical result I'm looking for.

@hosford42 @mason @paninid

Technical stuff is where DDG generally fails me too -- but it seems alright for most anything else

@sparseMatrix @paninid

My
> Between 21 April and 4 May 2018, Google removed the motto from the the preface to [their Code of Conduct], leaving a mention in the final line: "And remember... don't be evil, and if you see something that you think isn't right – speak up!".
t-shirt has lots of people asking questions already answered by my t-shirt

@paninid But the gibberish "corrections" are hilarious.
@paninid god forbid you search specifically for any product or service because half the goddamn page will be sponsored results

@paninid I have large monitor. I can see 'the thing I want' at the bottom of the screen and then some.

Clearly Google should update their policy to add more shit at the top.

@paninid

is there a recommended daily allowance for fuq Google/Amazon ??

@paninid Thanks to adblockers and some editing of the search prompt settings, my Google results still look like the left one; I don't use Google Search very often anymore, though.
@paninid idk, duckduckgo seems to still deliver relevant results.
@grayrattus @paninid They do, however, have sponsored results AND an AI summary, so they're not that far behind :(

@CryogenicIce9 @paninid yeah but you can disable them for your browser with 3 clicks.

Would be good to have them disablwd by default but people really use it.

You can also disable AI images in image preview.

@paninid The original art is probably by @chazhutton (although I can't find a publicly available source to link to).

Edit: found the source: https://www.instagram.com/p/DDbmv-yNijL

Chaz Hutton on Instagram: "Finally has a chance to update this with the AI thing, kind of funny having to update a comic about Google being rubbish because it got even more rubbish. Also yes, Enshitification, I know!"

28K likes, 285 comments - instachaaz on December 11, 2024: "Finally has a chance to update this with the AI thing, kind of funny having to update a comic about Google being rubbish because it got even more rubbish. Also yes, Enshitification, I know!".

Instagram
@paninid @catsalad not to mention results for things that are not what you searched for but have a vaguely similar spelling.
@paninid To be 'fair' to google... it's been over a literal generation since they were the left half of that image. They added sponsored results in what? 2003? 2004?
@paninid so true. Try searching in YouTube. Same confusing results. Same company.
@paninid yet you Google. I see duckduckgo now starting with the ai but that search engine is just too useful when searching coding problems.
@paninid btw there are leaked emails from like 2019 showing google intentionally making you need to search more than once
Startpage - Private Search Engine. No Tracking. No Search History.

Search and browse the internet without being tracked or targeted. Startpage is the world's most private search engine. Use Startpage to protect your personal data.

www.startpage.com
@paninid Also, the first 5 results are sponsored content.
@paninid seems like an advertisement for @kagihq (paid search)👍😊

@dxzdb It's actually an AI (presumably) copy of the one that ChazHutton made and was posted to @kagihq 's account last year.

https://mastodon.social/@kagihq/113642159061883107

Then #Kagi actually commissioned him for more images like it, and that's why you see so many of Chaz's illustrations on the Kagi socials.

@thibaultmol @kagihq OMG! I was just thinking it looked like the same message - I didn't know it was literally a copy.

Either way the message is: Use Kagi!

@paninid Of you can afford it, use #Kagi. If not, use #Qwant.
@paninid I like to use 4gets, these is an instance running here : https://4get.bloat.cat/
4get.bloat.cat

4get.bloat.cat: 4get is a proxy search engine that doesn't suck.

@paninid @Khrys There an alternative, #kagi from @kagihq that is just as good, and even better, as what main search engines was.... If you're not afraid to pay for a service with something else than your private data, ads viewing, etc.
@paninid paying for #kagi every month is a luxury, but I can't imagine going back to Google search now. Using Kagi is like Google search 10 years ago; the page you want in the first 5 results and no deceptive ads anywhere.

@paninid It’s a nice bit of nostalgia but it was rarely true, and that for only a brief time. In the early days the information was probably not online yet, or hadn’t been indexed. Then so called “search engine optimization” filled the results with nonsense and Google became an ad broker. Long before AI slop, ads had filled the results page.

But before the slop you could usually find what you wanted on the first page at least.

Google, Thiel Feature in Saudi Prince's Silicon Valley Tour

Saudi Crown Prince Mohammed bin Salman wrapped up a whirlwind tour of technology titans on Friday, part of a three-week U.S. visit focused on economic opportunities to diversify the oil-rich nation.

Bloomberg.com
@paninid I cannot remember when I last used Google...
@paninid I know you're looking for an essay about $TOPIC but how about watching a guy who read about $TOPIC on Wikipedia talk about what he remembers with his two obnoxious friends?
@paninid missed the "showing results for thing that's spelled close to what you asked for instead of what you asked for" 😅
@nCrazed @paninid This. Even more infuriating than the promotions.
@paninid try Kagi, it is better than google was at its peak. It is not free of course.
maapl

SearXNG — a privacy-respecting, open metasearch engine

@paninid 🦆 Duck Duck Go 🦆

@paninid
@gregeganSF

Now I feel better when people use "google" as a verb, because now it means something very different from "search the Internet".

@paninid I gave up Google and use an AI free verson of DuckDuckGo or Qwant

@paninid
Did anyone really use that Google button "I'm feeling lucky" back then?

For me, that never worked. The needed search result was always somewhere else, admittedly in the top 10 results.

On the other hand, the AI summaries in Google or DDG today have a higher 50% probability of being useful to me.

But maybe that's the brain rot that has already started on my side, though 😅

Startpage - Private Search Engine. No Tracking. No Search History.

Search and browse the internet without being tracked or targeted. Startpage is the world's most private search engine. Use Startpage to protect your personal data.

www.startpage.com