Daring Fireball
★ Full-Screen Ad for ‘F1 The Movie’ in Apple’s TV App Linked Directly to the Web, and Nothing Bad Seemed to Happen
https://daringfireball.net/2025/07/full-screen_ad_for_f1_the_movie_in_apples_tv_app_linked_directly_to_the_web
Full-Screen Ad for ‘F1 The Movie’ in Apple’s TV App Linked Directly to the Web, and Nothing Bad Seemed to Happen

I can see the argument that Apple’s answer is “Yes, it’s potentially confusing for many users”. But I can’t see the argument that the answer is “Yes, it’s potentially confusing for many users, but only if they’re trying to buy in-app content or subscriptions, but not confusing at all if they’re trying to buy, say, movie tickets.”

Daring Fireball
Jul 7 at 6:32pmDF Tootbot
Show threadScannerJul 7
@daringfireball and on top of all that I really really hate the dark pattern of “not now” or “buy.” I really do not like racing as a sport and to have apple shoving it down my throat constantly is really making me hate touching stuff.. that I have to see this garbage just to watch the next episode of “Muderbot” is making me ask “maybe pirating shows is better, even if I have an AppleTV+ subscription cause no effing ads.”
Show threadDelricJul 7
@scanner @daringfireball I don't like the "Maybe later" ego-stroking anti-pattern either...but never in a million years would I say I'd prefer the work of pirating the same show over just tapping past it. And I pirated a lot of shows in my day.
Show threadJohn Gruber6d ago

@scanner I know the dark pattern you’re talking about, but I actually think “Not Now” is a good and fair label for that button. Much better than “Maybe Later” or some button labels I’ve seen that gently imply you *will* get them later.

“Not Now” is better than “No” because it conveys to the user that they do not need to make a final decision right now.

Show threaddmitriidJul 7

@daringfireball

> It’s that they require other developers, who are doing it to sell digital content, to show a scare sheet/confirmation.

They are just "complying with byzantine EU regulation" or something.

Also, remember that judge's order and lying under oath? Good times

Show threadDaniel GibertJul 7
@daringfireball The main issue to me is that the movie seems to be a success, so surely someone at Apple will think that maybe it is thanks to this promotion shenanigans and therefore they will be used even more prominently. This is the problems of letting the marketing team to interfere with the other teams.
Show threadadamriceJul 7
@daringfireball This is timely for me, because I’ve been using Lyft lately (not something I often do) due to travel, and it seemed a little jarring that they don’t use IAP. But I also have it set up to pay by Apple Pay, so the distinction is even blurrier.
Show threadMartin the paranoid androidJul 7
@daringfireball @gruber typo in quote #dftypo