Egg drop competitions are a staple of physics classes, designed to teach students about structural mechanics and impact physics. The goal is to build a structure to protect your egg, after which you drop it from a height without it breaking. The failure rate is extremely high — so MIT engineering professor Tal Cohen decided to look into it. Her conclusion: Dropping the eggs on their sides is a better tactic than dropping them vertically. Here's more from @arstechnica.

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The key to a successful egg drop experiment? Drop it on its side.

Eggs are less likely to crack when dropped horizontally vs. vertically, contradicting conventional wisdom.

Ars Technica