★ Idiocy or Jackassery, You Make the Call: Tripp Mickle on Whether Trump’s ‘Made in America’ iPhone Is a Fantasy
https://daringfireball.net/2025/05/idiocy_or_jackassery_you_make_the_call_made_in_america_iphone
Idiocy or Jackassery, You Make the Call: Tripp Mickle on Whether Trump’s ‘Made in America’ iPhone Is a Fantasy

My chances of ever landing a job at The New York Times continue to sink.

Daring Fireball
@daringfireball Gruber on fire!! Goalie approved.

@daringfireball Maybe a job at NYT is out of the question, but you could (and should!) try to submit this as an op-ed. Best result? You get to educate a whole segment of the population, the handful of boomers and Xers who still read NYT. Worst result? You get a rejection letter that you can frame and put up in your office.

As an aside, if I hadn’t heard of the guy before the rise of all the AI companies, I’d swear that “Tripp Mickle” is a computer-generated name.

@ac @daringfireball I was thinking the same thing.

@ac Not defending Mickle in the slightest, but you really need to think about the attitude expressed in the phrase “the handful of boomers and Xers who still read NYT.”

Lots of things could be said about it, but for starters, do you realize you gave the back of your hand to Gruber?

@daringfireball

@ac @daringfireball Boomers and GenXers have nothing to do with each other despite coming sequentially. Those who equate genXers to boomers inform us they don’t know any genXers
@daringfireball The argument with the small hands of Asian women is so incredibly stupid it is literally part of the plot of "Crazy people" (a 1990 movie, not a book about Maga). #apple #TrumpTariffFail
@dgavin @daringfireball
It was the closing bit, and I think about it too often lately.
https://youtu.be/96iJsdGkl44
SONY. Because caucasians are just too damn tall.

From "Crazy people" movie

YouTube
@daringfireball I hate that this thought even crosses my mind, but while the US may not have half a million people willing to take on boring, low-paying jobs, it does have more than that number of prisoners who can be forced to.
@rcurrie Apple certainly isn’t going to use prison labor.
@gruber @rcurrie true … but I bet I know a cabal of people who would advocate them do it …
@daringfireball From the best weather app, @CARROT
@daringfireball This all comes down to whether courts believe IEEPA gives Trump the power to tariff so broadly in the 1st place. Many cases filed, 2 already having hearings in front of the U.S. Court of International Trade. Initial reads are that the judges hearing those 2 cases are skeptical that the law gives Trump the power he’s using. If struck down, he only can tariff on “national security” concerns under a different law, which I believe has a 15% tariff cap and might also have time limits.

@daringfireball I hope Trump doesn’t read DF or else you might have ruined Tim’s plan with your second footnote.

On a second thought, even if he does, he will never reach the footnote section, so I think we’re clear.

@daringfireball Tariffs are not applied to retail pricing. They are applied to the manufacturing cost. An $800 iPhone with a 25% tariff would be less than $1,000.
@biggsjm @daringfireball Depends… if retailers apply a percentage markup rather than a flat distribution fee (which they often do), a 25% tariff still results in a 25% price increase.
@markv @daringfireball tariffs are applied at ports. Retailers have nothing to do with it. Apple has retail agreements with its retailers that would give it pricing power over retail pricing.

@biggsjm @daringfireball If a product costs 400$ to manufacture and sells at 800$, your argument is that a 25% tariff would result in a 100$ increase so it would sell at say 900$ not 1000$. My point is that most companies look at those margins in percentages and would not want to reduce their distribution markup from 100% to 80%.

Whether that retail step is owned by Apple or someone else doesn’t matter, the financials are what they are. Source: I work in pricing.

@markv @daringfireball Totally fair. My original post was commenting on how the tariff was applied. Retail pricing is more complex and dependent on several factors including distribution agreements, market funding programs (i.e. rebates, discounts, etc.)
@biggsjm I get that. But for the sake of my argument, it makes sense to err on the side of rounding retail prices up, not down. To wit: that even with dramatic price increases from tariffs, it still only makes sense for Apple to assemble in China and India.
@daringfireball wait - if building the iPhone in the US would increase the price by 100%, why would Apple do that rather than pay 25% tariffs?
@peternlewis @daringfireball That’s … literally exactly Gruber’s point in the article? 😅
@markv @daringfireball yes, I was pretty much agreeing, whether it is even possible or not (which it isn't), is a mute point given it would make no sense to do it even if it was.
@daringfireball The argument that Chinese women have small hands reminds me of this ad for Sony from the ’80s movie Crazy People. https://www.youtube.com/watch?v=96iJsdGkl44
SONY. Because caucasians are just too damn tall.

From "Crazy people" movie

YouTube
Julia Carrie Wong (@joolia.bsky.social)

honestly speechless “Our reporting does not make racial or genetic generalizations, but simply cites experts who have experience with the industrial process in U.S. and Chinese factories.” like ok but you said “young Chinese women have small fingers” … ?? ?

Bluesky Social
@daringfireball I don't think they would sell the same model at different prices depending on where it is made, but would simply average the cost of tariffs (or the cost of some small number of expensive-to-manufacture American-made iPhones) across all phone sales with more modest price increases.

@ByBenTimberlake @daringfireball Two comments:

1. As someone overleveraged in AAPL, I hope they’ve at least considered what they could build in the US in case some wacko slaps 500% tariffs on them.
2. I don’t think they’d sell the same model in the US at any price in this insane hypothetical. They would create a US-only phone whose design makes its construction easy to automate.

Feels like we’re sleeping on 2. What would a US phone necessarily look like?

@ByBenTimberlake @daringfireball My organic chemistry prof used to teach that there’s an absolute ceiling on the price of gas. Once the price to dig & refine it hits the price to synthesize it from limestone, which is plentiful, you’ve hit the ceiling. “We’re not running out of limestone” he used to say.

There’s got to be a similar ceiling for iPhone construction in the US. If Cook doesn’t have a realistic guess at what that number would be, he’s not doing his job.

@daringfireball To your point about bootlegging: at some point, the additional cost of an iPhone in the US becomes less than the cost of a round-trip flight to Europe or Mexico, so new phone is now a standard part of international travel. That is, until US Customs starts requiring you to have receipts for electronics on re-entry.
@daringfireball You MUST watch this incredibly pertinent clip from the 1990 movie “Crazy People” starring Dudley Moore & Darryl Hannah https://youtu.be/96iJsdGkl44?si=3xvvObY78ksM_mAe
SONY. Because caucasians are just too damn tall.

From "Crazy people" movie

YouTube

@lo_fye @daringfireball What I wonder is how long it will be before the already-panicking corporate types remrmber the closing scenes from _Network_.

https://m.youtube.com/watch?v=Xo7sowaQzb4

Network (dir. Sidney Lumet) Ending—HD

YouTube
@daringfireball My similar spitball idea: have one place next to the dock with an "assembly line" where they apply the one final element - say one screw, or even dumber, the final polish - of all incoming iPhones, so they can say "assembled in the United States of America" and give the idiot his "win"
@daringfireball If they do what your second footnote suggests, a majority will claim, "See, Trump was right." No rebuttal about the minuscule amount will matter. We are doomed.
@daringfireball @gruber a tariff rate of 250% on an $800 iPhone would result in a $2000 total tariff alone, for a $2800 iPhone. 150% would give a $2000 iPhone + tariff cost, which we were close to at 145% for that bit there.
The Joy of Tech (@[email protected])

Attached: 1 image Trump opens the brand new American iPhone Factory! https://www.geekculture.com/joyoftech/joyarchives/3168.html

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