Would you go to a designer who designs dresses for prom and also claims to be the best designer in the city for wedding gowns?
Let’s take this up a notch. How would you feel if a car repair store also sells toys because a large population of customers of the car repair stores are also parents and all parents buy toys.

These examples don’t fit well, right?

So, stop trying to complicate your brand and your offerings for the market.

Do you have multiple skills/ products? Create multiple brands.

Take my case for example.

My personal brand (MrEmogical) helps business owners and aspiring entrepreneurs with business growth and personal development content.

My business brand (Paycheck To Profit) caters to millennials and gen-z who wish to build a profitable money mindset, get financially literate, want to manifest wealth using the law of attraction and achieve financial freedom.

Is there a lot of overlap (of audience) between both the brands? 100%

But I just create content for both the brands and over time the audience discovers different aspects of my personality.

NEVER confuse your audience.

Build your personal brand/ business around 1 product/ service, 1 target market, 1 ideal customer, 1 offer and 1 problem-solution equation.

𝑳𝒆𝒕 𝒎𝒆 𝒌𝒏𝒐𝒘 𝒚𝒐𝒖𝒓 𝒕𝒉𝒐𝒖𝒈𝒉𝒕𝒔 𝒂𝒏𝒅 𝒒𝒖𝒆𝒔𝒕𝒊𝒐𝒏𝒔 𝒂𝒃𝒐𝒖𝒕 𝒕𝒉𝒊𝒔 𝒊𝒏 𝒕𝒉𝒆 𝒄𝒐𝒎𝒎𝒆𝒏𝒕𝒔 𝒃𝒆𝒍𝒐𝒘
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Hi,
I’m Manish Ahuja, and I create content about:
- personal finances,
- the law of attraction,
- running a coaching business,
- marketing,
- sales,
- content creation
- personal growth, and
- books/ movies
If these subjects interest you, follow me for more meaningful content on your timeline.

Keep Going Keep Growing 🚀

𝗣.𝗦: 𝗖𝗵𝗲𝗰𝗸 𝘁𝗵𝗲 𝗰𝗼𝗺𝗺𝗲𝗻𝘁𝘀 𝗳𝗼𝗿 𝘀𝗼𝗺𝗲 𝗱𝗮𝗶𝗹𝘆 𝗳𝗿𝗲𝗲 𝗴𝗼𝗼𝗱𝗶𝗲𝘀

#personalbrand #niche #targetcustomer #positioning #business #marketing #content https://mastodon.social/@MrEmogical/114226739864008366

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