Soumyadeep Ghosh(সৌম্যদীপ ঘোষ)@mozilla@mozilla.social If you need to redefine a term with a different term, then it's always better to use that term only. The South Asia term was coined just for the sake of removing the name of India from it. It's Indian Sub Continent, and it's better to call it #IndianSubContinet and not some term that's coined and not used in day to day life by the residents of that place.