The influence of hashtag#data on the PR ecosystem is growing – from informing hashtag#MediaOutreach, to driving campaign strategies. But having data is one thing, unlocking value from it is a different ball game? Here’s the areas where data can bring new value to the PR ecosystem: https://bit.ly/PR_TLP_1511
Tapping into the PR Data Revolution - The Level Pitcher

Data is a valuable commodity, how today’s PR teams can turn numbers into narrative.

The Level Pitcher