Apple’s new slogan should be “act different.”

Today, we informed Apple of our preliminary view that its App Store rules are in breach of the Digital Markets Act, as they prevent app developers from freely steering consumers to alternative channels for offers and content.

We also opened a new non-compliance procedure over concerns that its new contractual requirements for third-party app developers and app stores fall short of ensuring effective #DMA compliance.

ℹ️ https://europa.eu/!jPPcTV

#EU

@EUCommission
Good! I was hoping for that statement, since Apple's strategy is really not acceptable. I think both users and developers should abandon Apple products until #Apple offers significant freedoms to both groups.
#EuropeanUnion
@EUCommission after #chatcontrol, finally something good from the #eu
@bas_spr @EUCommission lets hope chat control really doesnt pass
@EUCommission What about the cloud hosting (iCloud beeing mandatory nowadays)
@EUCommission *Differently*
@llanciawn @EUCommission You are right, that this is the grammatically correcy spelling. However the EU commission account is referencing Apple‘s “Think Different“ campaign (https://en.m.wikipedia.org/wiki/Think_different).
Think different - Wikipedia

@EUCommission

This crap again? I don't care for third party app stores. All I care about as a consumer is secure devices that focus on my privacy. The EU can't guarantee such products so I don't care what the EU thinks is best for me.

I want to be able to use Apple Intelligence as it is designed by Apple in the EU so make that happen!

@SebastienK @EUCommission Just don't install apps from third-party app stores then?

@HugeGameArtGD I already made that choice when I chose iOS

Yes I’m sure . Don’t ask me again 🙄

@EUCommission

@SebastienK @EUCommission Android isn't necessarily less secure by providing app store alternatives which aren't used by the majority of users anyway.
As iOS is exclusive to Apple's products, they won't lose market share by opening their walled garden either.

@HugeGameArtGD
Who cares about Android? If I wanted that I would have bought Android. 🙄

>insert button< Yes I'm sure I like Apple products. Don't ask again

😂
@EUCommission

@HugeGameArtGD @EUCommission @SebastienK then what is your problem? If you're not interested in it you're free and welcome not to take advantage of it, but others might care. You're not the only EU citizen, nor does the UE revolve around you.

@unlucio so you are saying Apple users are all stupid and don't know what we bought? Stop condescending Apple users.

"it's not you that is stupid, but it's the others. Think about them” Is that the narrative you want to sell? 🙄

@HugeGameArtGD @EUCommission

@HugeGameArtGD @EUCommission @SebastienK
No, I say that you're free to choose, so why do you want to compress other's freedoms?
I am an Apple user (not an Apple fan), and yes the alleged respect for my data and privacy is among the reasons I buy an iPhone (I can't say I trust it 100%, but better than the OS made by an advertising company).
I don't plan to install 3rd parties app stores, but I recognize that Apple's monopoly needs to be regulated, and I don't oppose other's freedom of choice.
@unlucio do you live in the EU? @HugeGameArtGD @EUCommission
@SebastienK @HugeGameArtGD @EUCommission Yes I do, and I'm glad for the GDPR, the DMA, and all the raining-in the EU is bestowing other the out-of-control American uber-comapnies.
People's freedom needs monopoly-like companies to be regulated.

@unlucio ok so what do you think of all the new features Apple baked into iOS 18? I love those features. But they sound like a closed system to me. Unlike what the EU wants of tech. You really want to share your data with all the AI data collecting cowboys out there? I like Apple's closed vision on that. 🤷🏽‍♂️

@HugeGameArtGD @EUCommission

@HugeGameArtGD @EUCommission @SebastienK You seem a bit confused.
I don't have any opinion, so far, on "Apple intelligence" since I haven't tried it yet, I'm open to it. I do despite Apple's capricious spite of trying to use it as leverage against the DMA tho.
I don't like sharing my data with the tech bros, but I don't have to: the openAI's connector in Apple's intelligence is opt-in and boxed, and the DMA doesn't "make you share your data".
I guess your problem is: lack of understanding.

@unlucio you don't have to have tried it don't understand how most of these features work. AI features baked into the OS. Like image generators and all that stuff locking out most of the the third party AI stuff for consumers today

Stop saying people lack understanding if you can't figure this out yourself 🙄

@HugeGameArtGD @EUCommission

@SebastienK @HugeGameArtGD @EUCommission I think you're too emotionally invested in this "Apple's things" to have a rational exchange.
I do know what they presented, but since I don't trust marketing evangelism, I prefer to try and assess things myself before forming an opinion and choosing if I want to use them or not.

I'm not sure why you think those features will lock out other "AIs" applications. They'll not. People will still be free to install other "AIs" if they choose.

@unlucio so you don't know what they presented but accuse me a lack of understanding? 🤔

@HugeGameArtGD @EUCommission

[email protected] @EUCommission @SebastienK @
dude you really need to calm down and cool off if you want to continue the convo because you're not reading.
I just wrote that I DO KNOW what they presented, and idk how you understood that I didn't.
Again read carefully what your interlocutor writes.

@HugeGameArtGD @EUCommission @SebastienK and please stop putting "words in my mouth".
I never said "people lack understanding", I said YOU seem quite confused and lacking in understanding.
And you seem more and more of it with every toot 🫤

It's hard to explain a bunch of things in 500 characters.

But long story short: nobody is forcing you to do anything, you can still choose the Apple way as much as you like.
Other people that might want to stray from Cupertino's path have freedom of choice.

@HugeGameArtGD @EUCommission @SebastienK
I don't assume, I read.

Start reading.

@unlucio so you just assume to understand what you read 🙄
You already made it very clear you didn’t read into all this

You are just here bullying an EU consumer that voices his opinion. 🤷🏽‍♂️
@HugeGameArtGD @EUCommission

@SebastienK @HugeGameArtGD @EUCommission Also you might want to read more carefully rather than answer with your guts.
I haven't condescended to any Apple users in any way, I specifically asked to YOU why you want to prevent others from having a choice since you already, rightfully, made yours.

Again: the EU does not revolve around you.

@unlucio why do you want the enforce the will of lobbyists on Apple users?

It's not me that is trying to enforce something. We don't buy our stuff without a gun against our head.
@HugeGameArtGD @EUCommission

@HugeGameArtGD @SebastienK @EUCommission
Yeah you can choose if you want to use third-party app stores or not, you're not forced to do anything that's the point, that's what this is all about.

@light that's not what this is all about. This is about not allowing to choose for a closed system where governments have no grip on. Apple was such an eco system, not anymore.

@HugeGameArtGD @EUCommission

@SebastienK @EUCommission Apple is using AI as a bullshit excuse. They should make it compliant (if it isn’t) instead of complaining
@spitfire that's what @EUCommission and the lobbyists that dined with them want you to believe 😂
@SebastienK @EUCommission Well, you seem like an Apple lobbyist/uncritical fanboy, so let’s leave it at that.

@spitfire ok than let me call you a mouthpiece for EU lobbyists and we are even 😉

@EUCommission

@SebastienK @EUCommission Since I don’t know them - please indulge me for a moment and explain what is it you think they’re trying to achieve here?

@spitfire slow down innovation so the EU can catch up and protect big tech monopolies in the EU like Spotify.

@EUCommission

@SebastienK @EUCommission
not a good argument. Apple devices still have vulnerabilities. Using third party app stores is optional so if you find them insecure, just don't use them. Allowing third party stores provides more freedom with what you can do with the device.

More freedom and the same level of security seems like a win, no?

@solstice
until some developer I depend on like banks and other data hungry bitches decides I will need an alternative app store or take my business elsewhere because they want my data 🙄

@EUCommission

@SebastienK @EUCommission I would be surprised if they suddenly switched to their own stores. No banking app or data hungry Meta software is on alt stores on android. The App Store is just too big to not use. Many users will still prefer to only use the official store as it's just easier to use and feels more secure.

@solstice You would be “surprised”? That's not a good argument but I forgive you 😉

It's not only the App Store that is a problem in the DMA. A lot of features are incorporated that developers would like to be not incorporated so they can have a shot at it. This is where privacy gets tricky.

Don't be blinded by this “you don't have to install third party stores” because the DMA is about way much more than just third party app stores. Third party stores are just the carrot 🤷🏽‍♂️

@EUCommission

@SebastienK
I would need some examples of things the DMA will do that you are worried about as you didn't provide any examples.

@solstice as you probably know technology moves on so does Apple.

Look at what they are developing and you will notice a lot of that stuff violates the DMA. The AI stuff they build into iOS like for example (AI image generator) is anti competitive behaviour as it will have an advantage over the competition as it has access to all the users data.

@SebastienK @solstice @EUCommission

Well then maybe don't use the banking app or switch banks if your bank behaves like this.

That you trust a private corporation more than you trust the government to enforce proper privacy regarding private data is the issue here. The government is elected by us to, supposedly, work for us. We should have more faith in our government than in Apple/Microsoft/whoever. I also don't have much faith in my government but I neither have faith in Apple to behave according to my interests. Rather the opposite.

Ideally I'd like a completely free and open system where I can have full control and choose who to trust. That's what I think governments should enforce.

@saligari you prefer what you prefer. I prefer the things I trust the most and that ain't the EU government anymore.

Since XZ you don't have to sell me open source as a safe alternative. That entire story is still hard to grasp
@solstice @EUCommission

@SebastienK @solstice @EUCommission It's clear that you see yourself as a consumer first and a citizen second (if that).

In a world where so much is out of our control I suppose for many it makes sense to choose a "benevolent" dictator.

@saligari By the way you try to silence me it’s clear to me you choose dictatorship. I see myself as a not represented citizen.

And my concern is security. Something the EU already multiple times failed to deliver so excuse me for finally starting to have a closer look at how the EU is fucking us over every time 🙄

@solstice @EUCommission

@SebastienK @solstice @EUCommission
I try to silence you? Really? By disagreeing with you?

Even if for humor, you wrote "non-Apple users should not be allowed on the internet".

People criticising EU chat control plans were talking as citizens. BTW does CSAM ring any bells? You answer me like I'm against you on a personal level because I disagree with you. You just sound like a bad, tasteless joke.

I'm sorry but I can't have a dialogue with you. Good morning.

@saligari yes that was humor 🙄

People criticising chat control and turning a blind eye to the DMA don’t seem smart citizens to me 🤷🏽‍♂️

@solstice @EUCommission

@SebastienK @solstice @EUCommission I don't think Apple is pro privacy and I won't stand against any action against their closed systems.

Ideally they'd be forced to allow entirely different OSs like they do on their laptops rather than just a store.

@saligari It's you that is not pro privacy. I tried open source so don't come telling me what to use nor should the EU.

Why can't people just stop pretending to know what is best for others?
I know what is best for me and that surely ain’t Linux. What is best for me is a closed system that I can trust.

@solstice @EUCommission

@SebastienK @saligari @EUCommission

The entire discussion started with you saying you don't want third party app stores and me pointing out that you don't have to use them if you want. So I wasn't trying to force you to use them. If you prefer a closed system, well don't open it up with third party app stores or changing the os. I prefer an open system and I'll be opting in to use them. I'm not pretenting to know what's best for you, I'm just poining out that there are more options which will satisfy more users and arguably is more pro-consumer.

@solstice is this like a loop or something? Do I again have to start repeating what I already repeated yesterday?

You don't agree with me that's fine but stop pushing your culty open source narrative on me. There are no other options for me.

Don't you wonder why I am not trying to convert you to Mac?

@saligari @EUCommission

@SebastienK @solstice @EUCommission Why are you pinging me?

I stopped answering for a reason. If I weren't clear enough for you, open source/free software I believe is the only ethical software and all governments should be pushing towards it or at the very least push so that devices are not locked down like all of Apple mobile.

Nothing cult-y about my rhetoric, only one who is behaving like so is you, defending Apple as some force of good and even joking about non-Apple users.

Please don't ping/answer to me again.

Amazing how people will one day tell you that Apple is very compliant with governments and that’s why you should not trust them and then other days will be complaining Apple is not compliant with governments and therefore you should not trust them.

Make up your minds people 😂