Enterprise hits and misses - generative AI doesn't replace marketers, copywriters get a cost-cutting AI wake-up call, and software pricing must modernize

This week - no, generative AI doesn't replace marketers, but as companies look to dump costs, copywriters are (rightly) concerned. Software pricing needs to change - but how? Your whiffs include AI-washing media shenanigans, and a loving farewell to Microsoft Cortana.