Making your website work better for students outside the United States.

-mobile first, mobile friendly

-WHERE are you?

-make the English easily translateable

-info for parents

-don't hide the ball - be clear about what the costs are

-students want to see themselves, international student success stories

-talk to current students about what the website is like for them

-links to alumni

-word of mouth is the most powerful type of marketing for international students

-monitor the social media from other countries - yikes! that's something I need to check in on that

-YouTube! here's the mention of that - AH! hype up the undergraduate research experience. In their native languages

This #HashtagHigherEd panel is completely shattering my idea of what we can do to recruit students from outside the United States.

#HigherEducation #SocialStrategy