Meet The Doctor Who Challenged Patanjali’s Misleading Advertisements & Won

Babu K V, a doctor from Kerala, fought a year-long battle to stop misleading advertising by Patanjali Ayurved Limited featuring yoga guru Baba Ramdev. Even as the union government and the state licensing authorities in Uttarakhand ignored the law for months, Babu persisted with his efforts—sending over 100 RTIs and related communications, reaching out to lawmakers—eventually scoring a win for public health.