Wes Roth (@WesRoth)

Similarweb 최신 데이터에 따르면 2월 글로벌 웹 트래픽이 전반적으로 둔화된 가운데, 구글의 AI 브랜드인 Gemini가 월간 트래픽 +2.13%로 성장세를 기록했습니다. 그 외에 Bilibili(+2.09%), Zoom(+1.27%), Samsung(+0.28%)만이 하락 추세를 벗어난 플랫폼으로 집계되어 Gemini의 관심도·트래픽 상승이 확인됩니다.

https://x.com/WesRoth/status/2031052394067292318

#gemini #webtraffic #similarweb #ai

Your web site might have been BOT-ed!

A number of web sites have experienced intriguing spikes in traffic that seem to originate from bots operating in China and Singapore.

While not posing serious risks, impacts are being felt by people who earn revenue from attracting ad clicks on their websites. “This is destroying my AdSense strategies,” as the affected websites deemed as seen as less desirable to advertisers and penalized by Google.
https://www.wired.com/story/made-in-china-niche-websites-are-seeing-a-surge-of-mysterious-traffic-from-china/ #Internet #Advertising #Bots #AI #AIBots #WebTraffic #OnlineAdvertising #China #AdSense

"In the fourth quarter of 2025, TollBit estimates that an average of one out of every 31 visits to its customers’ websites was from an AI scraping bot. In the first quarter, that figure was only one out of every 200. The company says that in the fourth quarter, more than 13 percent of bot requests were bypassing robots.txt, a file that some websites use to indicate which pages bots are supposed to avoid. TollBit says the share of AI bots disregarding robots.txt increased 400 percent from the second quarter to the fourth quarter of last year.

TollBit also reported a 336 percent increase in the number of websites making attempts to block AI bots over the past year. Pangrahi says that scraping techniques are getting more sophisticated as sites try to assert control over how bots access their content. Some bots disguise themselves by making their traffic appear like it’s coming from a normal web browser or send requests designed to mimic how humans normally interact with websites. TollBit's study notes that the behavior of some AI agents is now almost indistinguishable from human web traffic.

TollBit markets tools that website owners can use to charge AI scrapers for accessing their content. Other firms, including Cloudflare, offer similar tools. “Anyone who relies on human web traffic—starting with publishers, but basically everyone—is going to be impacted,” Pangrahi says. “There needs to be a faster way to have that machine-to-machine, programmatic exchange of value.”

WIRED attempted to contact 15 AI scraping companies cited in the TollBit report for comment. The majority did not respond or could not be reached. Several said that their AI systems aim to respect technical boundaries that websites put in place to limit scraping, but they noted such guardrails can often be complex and difficult to follow."

https://www.wired.com/story/ai-bots-are-now-a-signifigant-source-of-web-traffic/

#WebTraffic #AI #AIBots #AIAgents #WebScraping

KI-Bots überholen menschliche Nutzer: Dramatischer Wandel im Web-Traffic

Während zu Jahresbeginn 2025 noch 200 menschliche Nutzer auf einen Bot-Besuch kamen, liegt das Verhältnis Ende des Jahres bereits bei 31:1.

https://www.all-about-security.de/ki-bots-ueberholen-menschliche-nutzer-dramatischer-wandel-im-web-traffic/

#kibots #web #webtraffic

Gemini tiếp tục tăng thị phần truy cập web, theo cập nhật mới nhất từ Similarweb. Dữ liệu cho thấy xu hướng phát triển mạnh mẽ của công cụ AI này so với các đối thủ. #Gemini #AI #WebTraffic #Similarweb #TríTuệNhânTạo #AI #PhátTriển #CôngNghệ

https://www.reddit.com/r/singularity/comments/1qjz21r/todays_web_traffic_update_from_similarweb_gemini/