The Role of Variable Rate Technology in Fertilizer Usage

Precision technologies such as variable rate fertilizer applications have been touted as solving production agricultural issues, increasing yields, and improving environmental stewardship. Variable rate technologies have been widely available on farms especially via custom service providers; however, utilization rates of these technologies remain relatively low. Low adoption rates indicate barriers to adoption and an opportunity for market expansion. The degree to which such technologies may reduce the demand for fertilizers will depend on VRT adoption rates.