Instagram is allowing creators to schedule their Trial Reels, letting them decide when non-followers see fresh content. The feature helps align posts with regional engagement times. Trial Reels let creators test new content with non-followers before upgrading to reach their full audience. https://www.socialmediatoday.com/news/instagram-allows-creators-to-schedule-trial-reels/816549/ #Media #SocialMedia #ShortFormVideo #Instagram

Kent Wildlife Trust removed highland cows from a nature reserve after warnings to visitors were ignored. More than 300,000 TikTok videos were tagged with the hashtag, drawing people to get too close to the animals. The constant pressure affects the cows' ability to behave naturally, the trust said. https://www.bbc.com/news/articles/cjw8vz1jze0o #Media #ShortFormVideo #TikTok

Social Media Users are Less Active on Platforms Due to Rise of Short-Form Video https://petapixel.com/2026/04/03/social-media-users-are-less-active-on-platforms-due-to-rise-of-short-form-video/ #shortformvideo #unitedkingdom #socialmedia #Technology #instagram #Culture #tiktok #ofcom #News

Ofcom research shows fewer UK adults are posting their own content on social media, with experts linking this shift to platforms prioritising short-form video. The findings highlight changing user behaviour as algorithmic feeds increasingly favour TikTok-style content over personal updates. https://www.bbc.com/news/articles/cgqk718l4neo #Media #SocialMedia #ShortFormVideo #Ofcom

TikTok is testing emoji-based games that users can play inside direct messages, joining similar efforts from Threads and LinkedIn to boost engagement within the app. The feature is available globally and aims to keep users in conversations longer. https://www.socialmediatoday.com/news/tiktok-tests-in-app-dm-games/816423/ #Media #SocialMedia #ShortFormVideo #TikTok

Cameo, the video messaging platform known for celebrity video messages, has partnered with TikTok to boost its popularity among younger users. The collaboration aims to help both platforms compete in the short-form video space. Financial details were not disclosed. https://techcrunch.com/2026/04/01/cameo-partners-with-tiktok-to-boost-popularity/ #Media #SocialMedia #ShortFormVideo #CreatorEconomy #TikTok #Cameo

Snapchat has launched a new 'AI Clips' Lens format that turns a single photo into a five-second video using AI. Developers can create and publish a Lens in minutes without external tools, directly challenging TikTok and Instagram's video creation features. https://techcrunch.com/2026/03/24/snapchats-new-ai-clips-lens-format-turns-photos-into-five-second-videos/ #Media #SocialMedia #ShortFormVideo #Snapchat

YouTube is merging its creator and advertising tools into a single platform to streamline collaboration and affiliate marketing. The update aims to help creators better monetise their content while simplifying how brands can partner with them. https://www.socialmediatoday.com/news/youtube-adds-updated-tools-to-its-creator-partnership-program/815494/ #Media #SocialMedia #ShortFormVideo #YouTube

Instagram has introduced an AI-powered transition feature for Stories that allows users to transform static images into animated videos directly within the app, expanding its creative tools against TikTok and YouTube Shorts competition. https://www.socialmediatoday.com/news/instagram-adds-ai-transition-option-for-still-image-based-stories/815382/ #Media #SocialMedia #ShortFormVideo #AI

TikTok star Taylor Frankie Paul was chosen to lead ABC's The Bachelorette in a bid to attract younger viewers to the ageing franchise. However, ABC dropped her just before the premiere after 2023 footage emerged showing her allegedly attacking her ex-boyfriend. The decision highlights the risks of casting social media influencers in traditional media roles. #Media #SocialMedia #ShortFormVideo #TikTok https://www.bbc.com/news/articles/cd9vd35jgqqo