#TIL #Reefer #Griefer

1) An obsessive #stoner who steals all your weed, usually when you notice you have no more weed, he already smoked it all, can also be a troll weed whacker that cuts and steals the weed plants from your garden. Also called #Leaf #Thief.

The Reefer Griefer will #Swag your #Schwag.

https://www.urbandictionary.com/define.php?term=Reefer%20Griefer

Urban Dictionary: Reefer Griefer

1) An obsessive stoner who steals all your weed, usually when you notice you have no more weed, he already smoked it all, can also be a troll weed whacker that cuts and steals the weed plants from your garden. Also called Leaf Thief.

Urban Dictionary

What's the half life of the average conference bag?

This might be compostable? It _seems_ to be 100% cotton.

[Also: only the 11th??  ]

#schwag
#landfill

Flynn's Arcade book nook on the shelf

YouTube

Lessons learned from bringing promotional sweets to a conference
https://shkspr.mobi/blog/2024/01/lessons-learned-from-bringing-promotional-sweets-to-a-conference/

I've recently set up my own consultancy company and decided to sponsor my local UKGovCamp conference. That entitled me to a logo on the site, a shout-out during the conference, and place to put any promotional stickers. Everyone loves stickers!

But I decided to bring along something different - promotional sweeties!

I found a small business to print my logo with edible ink onto sweets and ordered some fizzy flying saucers, mint Mentos, and fruit Mentos. They all had my company logo and name on them.

Here was my working theory. If I were a bigger sponsor, I'd have a table and people would have been able to come up to me and chat in exchange for swag. But I didn't have a dedicated space. That's OK, I could make my own space!

If you walk up to people while carrying a big bag of candy and say "Would you like a Jelly Baby an after-dinner mint?" people react with joy! Most people love being offered a sweet. It's a great way to meet people and start conversations.

It was great! It felt like I talked to all 500 attendees, I gave away most of the sweets, and I told people a little about the work I do. People had smiles on their faces and were happy to chat.

But… Here's what didn't work.

The key flaw in my cunning plan is that once you give someone a sweet with a logo on it, they eat the sweet. Now they don't have your logo to remember you by! A sticker is like a business card - a physical reminder. A sweet is gone in an instant.

The sweets are quite small and, as a consequence, the logo and text are also small. A few people didn't notice the printing or thought that the mints were designed to look like blue eyeballs.

My site has reasonable SEO if you search for "Open Ideas Ltd" - but there was no URl printed on the sweets because they were too small. And they would be eaten straight away.

Compact disks of sugar aren't the most health-conscious snack. I made sure that the treats were all vegan and gluten-free. While the big tub of flying saucers had the ingredients and allergens printed on them, the Mentos didn't. Some people were (understandably) reluctant to take unidentified sweets from a stranger.

So, lessons learned? Bring bigger sweets, with more eye-catching designs, including a clear call to action, and which are sugar-free and inedible.

Stickers. I've reinvented stickers…

And yet… I'd probably do it again! I'm not a mega-corp trying to convince people to purchase my services. I'm just this guy, you know? It can be a bit intimidating to go up to strangers and say "TALK TO ME". But saying "Hello! Would you care for a sweet?" is a socially acceptable ice-breaker.

I enjoyed the experience and, while I don't think it will lead to a 10x ROI with enhanced EBITDA and hitting my OKRs, it was a lot of fun.

My question to you is this - what's the favourite swag you've ever given out?

https://shkspr.mobi/blog/2024/01/lessons-learned-from-bringing-promotional-sweets-to-a-conference/

#conferences #schwag #UKGCXL #ukgovcamp

Lessons learned from bringing promotional sweets to a conference

I've recently set up my own consultancy company and decided to sponsor my local UKGovCamp conference. That entitled me to a logo on the site, a shout-out during the conference, and place to put any promotional stickers. Everyone loves stickers! But I decided to bring along something different - promotional sweeties! I found a small [...]

Terence Eden’s Blog

🆕 blog! “Lessons learned from bringing promotional sweets to a conference”

I've recently set up my own consultancy company and decided to sponsor my local UKGovCamp conference. That entitled me to a logo on the site, a shout-out during the conference, and place to put any promotional stickers. Everyone loves stickers! But I decide…

👀 Read more: https://shkspr.mobi/blog/2024/01/lessons-learned-from-bringing-promotional-sweets-to-a-conference/

#conferences #schwag #UKGCXL #ukgovcamp

Lessons learned from bringing promotional sweets to a conference

I've recently set up my own consultancy company and decided to sponsor my local UKGovCamp conference. That entitled me to a logo on the site, a shout-out during the conference, and place to put any promotional stickers. Everyone loves stickers! But I decided to bring along something different - promotional sweeties! I found a small [...]

Terence Eden’s Blog

Have a friend who's looking to get some stickers made for his team and has hit me up for some advice - with only for me to realize that I've never really had any made.

I can help him with the design - but is there a place y'all go to for getting your Laptop/Defcon stickers printed/made?

(Note: the order is not for a trip to DefCon - so there's no time crunch to get them produced)

#DefConStickers #LaptopFlair #37 #Schwag #swag #stickers

After 48 years on this planet, I have finally acquired my first legit pair of Vans. My company's marketing department was giving these away at some point, and my boss got his hands on an extra pair that happened to fit.

#NewKicks #FancyShoes #Schwag

GovGeeks T-Shirts

Like all true geeks, my laptop is a smörgåsbord of stickers dedicated to openness. And, like all true geeks, I have loads of t-shirts that advertise failed start-ups, trendy apps, and unconferences. Why not combine the two? (Thanks to Matt Edgar for the NHS artwork.) (Thanks to Jukesie for his MVB design.) You can buy [...]

Terence Eden’s Blog