So the Oxford University Press Word of the year is "rage bait" which narrowly fought off aura farming and biohack. Last year it was brainrot. Humanity's relationship with social media clearly isn't healthy. We need to show more discernment in our reading procurement. I would rather ask a librarian rather than Musk's or Zuckerberg's algorithms what to read next. An hour in your local library beats an hour scrolling. Your brain will thank you. #wordoftheyear #iamreading #OUP #readbetter https://www.bbc.co.uk/news/articles/cewjxqvqzgyo
Rage bait named word of the year 2025 by Oxford University Press

The phrase - meaning to get angry scrolling through social media - beats aura farming and biohack to the title.

BBC News