RE: https://mastodon.social/@TanjaStrange/116186351909288077

This #story isn’t really about a typo.

It’s about:
- digital identity accuracy
- metadata pipelines in media distribution
- algorithmic visibility of artists
- and a broken chain of responsibility

#namesmatter #entertainment #news #metadata #technews #ICYMI #respecttheartist #QAFail #datapipeline #retailers #actorsunions #moviestudios #amazon

After 160 days of trying to convince #Amazon that Tom Hiddleston is not “Hiddlestone”, I conducted an independent #audit of their catalog integrity.
The results are… enlightening.

Report attached. 👇

More details here: https://is.gd/AmazonDEMetadata

#Namesmatter #RespecttheArtist #TomHiddleston #Hiddlestone #metadatamess #QAFail #AmazonFail

Day 155 of #AmazonDE refusing to spell the names of artists correctly or randomly crediting them in movies, that they were never part of.

Find out more here: https://is.gd/AmazonDEMetadata

#Namesmatter #Respecttheartist #AmazonFail #ChrisEvans #TomHiddleston #SamuelLJackson

When frustration turns into art:
"...I created a meme of Loki holding the Tesseract, joking that there was now a new Infinity Stone: The Hiddlestone - far more powerful than all the others combined."

#Namesmatter #TomHiddleston #TheHiddlestoneArtifact #GloriousTypo #InfintyStone

I’ve been documenting this for months (since 28.09.2025). Here’s a quick breakdown of how http://Amazon.de has mishandled Tom Hiddleston’s metadata for over a decade!

https://is.gd/AmazonDEMetadata

#Namesmatter #RespecttheArtist #TomHiddleston #metadatamatters #QAFail #AmazonDE

Well, look at this: on day 130, I found even more #Hiddlestone items on AmazonDE.
For anyone out there still thinking this is just a typo....think again.

https://is.gd/AmazonDEMetadata

#Namesmatter #RespecttheArtist #GloriousTypo #AmazonFail #TomHiddleston #metadata #QAFail #HamiltonHodell

130 days
130 days of 20 #Hiddlestone ‼ listings worldwide & actors misspelled and miscredited. If this is just a #typo, then why does it take that long to fix it?

https://is.gd/AmazonDEMetadata

#Namesmatter #RespecttheArtist #GloriousTypo #BreakingNews #TomHiddleston #amazonDE #metadata #amazonFail #ChrisEvans #SamuelLJackson #ScarlettJohansson #RobertDowneyJr #JeremyRenner

Apparently, Google now thinks I’m a “recognised metadata expert”….which pairs nicely with my ongoing job application as Personal Brand Guardian. 😅 - https://dropbox.com/scl/fi/42rhzxcsz54dbua6xcr7l/Job-Application-Tom-Hiddleston.pdf?rlkey=qrnfxzwmhw1tzprm51u9440xr&st=qf5qq81m&dl=0

#Namesmatter #BrandGuardian #TomHiddleston #SamuelLJackson #ChrisEvans #ScarlettJohansson #JeremyRenner #RobertDowneyJr #metadata

Dear #amazonDE, #amazon & #AmazonHelp,

I am just checking when the overdue signed items will be shipped… 😏

https://is.gd/NineRealmsQA
https://is.gd/AmazonDEMetadata

#Namesmatter #RespecttheArtist #GloriousTypo #metadata