SparkToroAug 25, 2023

We're sorry* to say that the worst marketers start their content strategy with "SEO keywords."

*We're not that sorry. 🙃 But please, hear out Rand Fishkin in this week's 5-Minute Whiteboard...

https://sparktoro.com/blog/why-the-worst-search-marketers-start-content-strategy-with-seo-keywords-5-minute-whiteboard/

#5minutewhiteboard #marketing #marketingstategy #contentmarketing #contentstrategy

Why the Worst Search Marketers Start Content Strategy with "SEO Keywords" — 5-Minute Whiteboard - SparkToro

I'm worried. Worried that thousands of agencies, in-house practitioners, and even marketing leaders who should know better are STILL prioritizing their

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