Despite #Ferrari claiming that they wouldn’t be forcing customers to buy the #Luce to get access to more desirable, exclusive cars*…they are now forcing customers to buy the #FerrariLuce to get access to more desirable, exclusive cars.

This ruins the Luce’s reputation even more, in my opinion. Car collectors like David Lee are going to be under a lot of pressure to say only nice things about the car they are forced to buy, lest they lose out on the opportunity to buy the next limited-edition hypercar.

#cars

“Ferrari Nudges Clients to Buy Divisive EV, Move Up Wait List”

https://www.bloomberg.com/news/articles/2026-06-17/ferrari-nudges-clients-to-buy-divisive-ev-to-move-up-wait-lists

No paywall: https://removepaywalls.com/https://www.bloomberg.com/news/articles/2026-06-17/ferrari-nudges-clients-to-buy-divisive-ev-to-move-up-wait-lists

* Previous claim: https://www.motor1.com/news/786967/ferrari-will-not-force-electric-vehicles-buyers/

🚗 𝐈𝐧𝐭𝐫𝐨𝐝𝐮𝐜𝐢𝐧𝐠 𝐓𝐡𝐞 𝐍𝐞𝐰 $640,000 𝐅𝐞𝐫𝐫𝐚𝐫𝐢 𝐋𝐮𝐜𝐞 𝐄𝐕

#𝐟𝐞𝐫𝐫𝐚𝐫𝐢 #𝐞𝐯 #𝐟𝐞𝐫𝐫𝐚𝐫𝐢𝐥𝐮𝐜𝐞 #𝐥𝐮𝐜𝐞 #𝐬𝐩𝐨𝐫𝐭𝐬𝐜𝐚𝐫

https://www.youtube.com/watch?v=CQAe9QKyG3Q&list=PLVz16niX2rGe3-uBlgX5ZNiH4PNaa3kwa&index=1&pp=iAQB0gcJCT4LAYcqIYzvsAgC