Unofficial PetaPixel BotMar 13
Sigma Wants to Make Fujifilm GFX Lenses But the Market Isn’t Big Enough https://petapixel.com/2026/03/13/sigma-wants-to-make-fujifilm-gfx-lenses-but-the-market-isnt-big-enough/ #hasselblad907xcfv100c #fujifilmgfx100sii #fujifilmgfxsystem #hasselbladx2d100c #fujifilmgfx100ii #kazutoyamaki #mediumformat #fujifilmgfx #Equipment #sigma #News
Sigma Wants to Make Fujifilm GFX Lenses But the Market Isn't Big Enough

Fujifilm wants to make lenses for the GFX system, but right now the install base of the medium format cameras isn't large enough.

PetaPixel
Unofficial PetaPixel BotOct 27, 2025
Sigma Says Full-Frame Foveon Sensor Still in Development, But It’s Not Close https://petapixel.com/2025/10/27/sigma-says-full-frame-foveon-sensor-still-in-development-but-its-not-close/ #sensortechnology #fullframecamera #fullframesensor #kazutoyamaki #development #imagesensor #sigmafoveon #Technology #Equipment #foveon #sensor #sigma #News
Sigma Says Full-Frame Foveon Sensor Still in Development, But It's Not Close

Sigma's first in-house sensor project has been immensely challenging.

PetaPixel
Unofficial PetaPixel BotOct 24, 2025
Looking Back on Sigma’s Product Launch-Filled 2025 with CEO Kazuto Yamaki | The PetaPixel Podcast https://petapixel.com/2025/10/24/looking-back-on-sigmas-product-launch-filled-2025-with-ceo-kazuto-yamaki-the-petapixel-podcast/ #thepetapixelpodcast #petapixelpodcast #kazutoyamaki #Podcast #podcast #sigma #tokyo
Looking Back on Sigma's Product Launch-Filled 2025 with CEO Kazuto Yamaki | The PetaPixel Podcast

Sigma President Kazuto Yamaki joins the podcast to dissect what has been an enormous year of launches for the brand.

PetaPixel
Unofficial PetaPixel BotJun 4, 2025
Sigma’s CEO Talks Cinema, Autofocus, BF Sales, and More! | The PetaPixel Podcast https://petapixel.com/2025/06/04/sigmas-ceo-talks-cinema-autofocus-bf-sales-and-more-the-petapixel-podcast/ #thepetapixelpodcast #petapixelpodcast #kazutoyamaki #Podcast #podcast #sigma
Sigma's CEO Talks Cinema, Autofocus, BF Sales, and More! | The PetaPixel Podcast

This week, the team meets with Sigma's CEO Kazuto Yamaki to discuss the company's new set of Aizu Prime cinema lenses.

PetaPixel
Unofficial PetaPixel BotMar 21, 2025
To Understand Sigma’s Success Is to Understand CEO Kazuto Yamaki https://petapixel.com/2025/03/21/to-understand-sigmas-success-is-to-understand-ceo-kazuto-yamaki/ #sigma300600mmf4dgossports #kazutoyamaki #Interviews #interview #yamakisan #Industry #industry #Opinion #sigmabf #yamaki #sigma #ceo
To Understand Sigma's Success Is to Understand CEO Kazuto Yamaki

In a one-on-one interview, I learned why Sigma CEO Kazuto Yamaki is so full of passion and drive for the success of his family business.

PetaPixel
Unofficial PetaPixel BotMar 5, 2025
Sigma’s Ambitious Full-Frame Foveon Dreams Look More Uncertain https://petapixel.com/2025/03/05/sigmas-ambitious-full-frame-foveon-dreams-look-more-uncertain/ #fullframefoveon #kazutoyamaki #Equipment #exclusive #fullframe #feature #foveon #update #sigma #News
Sigma's Ambitious Full-Frame Foveon Dreams Look More Uncertain

Sigma's long-awaited full-frame Foveon sensor is still in development but it wouldn’t guarantee it would make it to market.

PetaPixel
Unofficial PetaPixel BotMar 3, 2025
Sigma’s CEO Wants to Make a ‘Serious’ Camera Worthy of Its New 300-600mm https://petapixel.com/2025/03/03/sigmas-ceo-wants-to-make-a-serious-camera-worthy-of-its-new-300-600mm/ #kazutoyamaki #sigmacamera #Equipment #interview #sigmabf #sigma #News
Sigma's CEO Wants to Make a 'Serious' Camera Worthy of Its New 300-600mm

Sigma's CEO revealed that he doesn’t always want to make unusual cameras but also desires to create a “serious” camera.

PetaPixel
Unofficial PetaPixel BotFeb 26, 2025
Sigma’s CEO Talks BF, Foveon, and More | The PetaPixel Podcast https://petapixel.com/2025/02/26/sigmas-ceo-talks-bf-foveon-and-more-the-petapixel-podcast/ #thepetapixelpodcast #petapixelpodcast #kazutoyamaki #interview #Podcast #sigma
Sigma's CEO Talks BF, Foveon, and More | The PetaPixel Podcast

Sigma's CEO Kazuto Yamaki sits down with Chris Niccolls to talk about the newly-announced lenses, the Sigma BF camera, and more.

PetaPixel
Unofficial PetaPixel BotFeb 24, 2025
The Sigma BF Is Weird and I Love That About It https://petapixel.com/2025/02/24/the-sigma-bf-is-weird-and-i-love-that-about-it/ #fullframecamera #kazutoyamaki #lmountcamera #Editorial #Equipment #editorial #interview #Opinion #opinion #sigmabf #lmount #sigma
The Sigma BF Is Weird and I Love That About It

Sigma calls it "radically simple" and for the first time in a while, a company's marketing language isn't overselling the product.

PetaPixel
Unofficial PetaPixel BotFeb 24, 2025
The Sigma BF Stands for ‘Beautiful Foolishness’ https://petapixel.com/2025/02/23/the-sigma-bf-stands-for-beautiful-foolishness/ #fullframecamera #kazutoyamaki #lmountcamera #Equipment #interview #sigmabf #lmount #sigma #News
The Sigma BF Stands for 'Beautiful Foolishness'

Sigma’s CEO Kazuto Yamaki shared the origins of the new camera’s name: “beautiful foolishness.”

PetaPixel