ICYMI: Publicis buys LiveRamp for $2.5 billion in agentic AI data play: Publicis Groupe today agreed to buy LiveRamp in an all-cash $2.5 billion deal, paying a 30% premium to fold data collaboration into its agentic AI strategy. https://ppc.land/publicis-buys-liveramp-for-2-5-billion-in-agentic-ai-data-play/ #Publicis #LiveRamp #AIdata #DataCollaboration #TechAcquisition

Publicis buys LiveRamp for $2.5 billion in agentic AI data play: Publicis Groupe today agreed to buy LiveRamp in an all-cash $2.5 billion deal, paying a 30% premium to fold data collaboration into its agentic AI strategy. https://ppc.land/publicis-buys-liveramp-for-2-5-billion-in-agentic-ai-data-play/ #Publicis #LiveRamp #AIdata #DataCollaboration #DigitalMarketing

LiveRamp just turned its data marketplace into an AI model training hub: Data collaboration platform opens licensing infrastructure for training data, third-party models, and AI-powered applications starting January 6, 2026. https://ppc.land/liveramp-just-turned-its-data-marketplace-into-an-ai-model-training-hub/ #AI #DataMarketplace #DataCollaboration #MachineLearning #ArtificialIntelligence

AppsFlyer releases eight products for measurement and AI automation: AppsFlyer announced eight products on November 18 addressing measurement, AI agents, data collaboration, and security for marketing operations. https://ppc.land/appsflyer-releases-eight-products-for-measurement-and-ai-automation/ #AppsFlyer #MarketingAutomation #AIAgents #DataCollaboration #MarketingStrategy

InfoSum launches Beacons for cross-cloud data collaboration: InfoSum introduces Beacons on November 12, enabling AI-ready data collaboration across AWS, Google Cloud, and Azure with vector-based matching and real-time insights. https://ppc.land/infosum-launches-beacons-for-cross-cloud-data-collaboration/ #DataCollaboration #CloudComputing #ArtificialIntelligence #AWS #GoogleCloud

LiveRamp introduces agentic AI tools for marketing automation: LiveRamp debuts autonomous agents with data collaboration access, natural language segmentation, and AI-powered marketplace search on October 1, 2025. https://ppc.land/liveramp-introduces-agentic-ai-tools-for-marketing-automation/ #LiveRamp #MarketingAutomation #AIAgents #DataCollaboration #NaturalLanguageProcessing

LiveRamp reports Q1 2026 revenue growth of 10.7% amid data collaboration expansion: Data platform achieves $194.8 million quarterly revenue while navigating advertising technology sector challenges and regulatory developments. https://ppc.land/liveramp-reports-q1-2026-revenue-growth-of-10-7-amid-data-collaboration-expansion/ #LiveRamp #DataCollaboration #QuarterlyRevenue #AdTech #RevenueGrowth

ICYMI: Adobe launches data collaboration tool for privacy-first advertising: New platform enables advertisers and publishers to work with first-party data as industry moves away from third-party cookies. https://ppc.land/adobe-launches-data-collaboration-tool-for-privacy-first-advertising/ #Adobe #DataCollaboration #PrivacyFirst #FirstPartyData #Advertising

Adobe launches data collaboration tool for privacy-first advertising: New platform enables advertisers and publishers to work with first-party data as industry moves away from third-party cookies. https://ppc.land/adobe-launches-data-collaboration-tool-for-privacy-first-advertising/ #Adobe #DataCollaboration #PrivacyFirst #Advertising #FirstPartyData