Cap Puckhaber of Black Diamond Marketing in Reno, N.V. shares why the $44.8B McCormick Unilever merger is a gamble. See why this play mimics the epic Topgolf failure.
Read here: https://cappuckhaber.com/mccormick-unilever-merger-case-study/
#BusinessStrategy #CPG #mergers #business #unilever #topgolf #callaway






