PPC Land1d ago
ICYMI: Spotify turns 20: how a misheard word in a brainstorm became its global brand: Spotify's name started as a brainstorm mishear. Its distinctive green was deliberate. A look at 20 years of brand, design, and product decisions at the platform. https://ppc.land/spotify-turns-20-how-a-misheard-word-in-a-brainstorm-became-its-global-brand/ #Spotify #SpotifyTurns20 #MusicStreaming #BrandDesign #ProductDecisions
Spotify turns 20: how a misheard word in a brainstorm became its global brand

Spotify's name started as a brainstorm mishear. Its distinctive green was deliberate. A look at 20 years of brand, design, and product decisions at the platform.

PPC Land
Jan WedelApr 18

MÖKE

#Branddesign #logo #typography

Slice DesignApr 15

Latest podcast available wherever you get your Podcasts!

In this episode we look at how the back of pack should be seen as an integral part of your overall design system.

https://podcasts.apple.com/gb/podcast/a-slice-of-packaging-design/id1679079527?i=1000761563111

#marketing #design #branddesign #packaging

A Slice Of... Why your back of pack is an integral part of the design system. (No. 41)

Podcast Episode · A Slice Of - Packaging Design · 15 April · 7min

Apple Podcasts
AEDIApr 13

インフレ時代こそブランドと差別化を。岡山・倉敷の中小企業が取るべき戦略

https://www.aedi.jp/blog/inflation-brand-differentiation/

物価は上がっているのに、なぜ景気が良くならないのか。
そんな時代に、安定して選ばれ続ける企業と苦しくなる企業の差はどこにあるのでしょうか。
その答えのひとつが、「差別化」であり「ブランド」です。
コストが上昇しても価格を上げられる会社と、少し値上げしただけで顧客が離れてしまう会社。この違いは運ではなく「選ばれる理由」があるかどうかです。
最新のブログ記事では、
・今の日本のインフレが「良いインフレ」と異なる理由
・インフレ時代に強い会社・厳しくなる会社の特徴
・ブランドと差別化をデザインで可視化することの意味
についてまとめています。低価格戦略を否定するものではなく「なぜその価格なのか」に意志があるかどうかが重要という話もしています。

#ブランドデザイン #ホームページ制作 #差別化 #中小企業 #インフレ #岡山 #倉敷 #webdesign #branding #businessstrategy #branddesign

インフレ時代こそブランドと差別化を。岡山・倉敷の中小企業が取るべき戦略 | ブログ | 岡山・倉敷のホームページ制作会社・デザイン会社 AEDI

物価高が続く中、価格だけで戦うことの難しさを感じている方も多いのではないでしょうか。岡山・倉敷を拠点とするAEDIが、ブランドと差別化について日頃感じていることをまとめました。

Writing With Amanda LeeApr 5

✨ New Portfolio Project ✨

Designed a homepage mockup for a fictional bakery, Sweet Crumb Bakery 🧁

Focused on warm branding, clear layout, and strong CTAs to improve first impressions and user flow.

📌 Mockup only — not a real business

#WebDesign #UXDesign #UIUX #UIDesign #HomepageDesign #Portfolio #DesignPortfolio #CreativeWork #Freelance #Freelancer #SmallBusiness #LocalBusiness #Branding #BrandDesign #VisualDesign #ContentDesign #Copywriting #WebCopy #PastelAesthetic

Juan CarlzonMar 31
One of the variation of the Sarupaka brand mark.


If you are in the business of helping people, I want to help your business. Send me a message with your ideas and we'll take it from there.

#logodesign #identitydesign #logo #webdesign #graphicdesign #branding #connection #network #minimalism #creativity #branddesign #consciousbranding #design
Juan CarlzonMar 30
The value of a brand manual is directly proportional to its usefulness. And given that rules are meant to be broken, they should be there as GUIDELINES. The moment they stifle the growth or trajectory of a business, it time to loosen up that fixed identity. Just like with people right?


If you are in the business of helping people, I want to help your business. Send me a message with your ideas and we'll take it from there.

#logodesign #identitydesign #logo #webdesign #graphicdesign #branding #connection #network #minimalism #creativity #branddesign #consciousbranding #design
Juan CarlzonMar 26
I'm looking to be more open about the conscious choices we make in design and marketing. How much influence turns into manipulation? And how can we avoid these, and build more honesty? Are there really limited spaces in that event? Is that a real deadline?

If you are in the business of helping people, I want to help your business. Send me a message with your ideas and we'll take it from there.

#logodesign #identitydesign #logo #webdesign #graphicdesign #branding #connection #network #minimalism #creativity #branddesign #consciousbranding #design
Juan CarlzonMar 25
This icon for Learning Pioneers uses basic circles to hint a person, or two. The abstract goal of this is icon is curiosity, one of their key brand values.


If you are in the business of helping people, I want to help your business. Send me a message with your ideas and we'll take it from there.

#logodesign #identitydesign #logo #webdesign #graphicdesign #branding #connection #network #minimalism #creativity #branddesign #consciousbranding #design
Juan CarlzonMar 25
Patterns and tendencies are NOT trends... these are commonalities to the brand design landscape that IMHO are not going anywhere anytime soon. And in smaller or larger ways, they could be brushing against your business.

If you are in the business of helping people, I want to help your business. Send me a message with your ideas and we can take it from there.

#logodesign #identitydesign #logo #webdesign #graphicdesign #branding #connection #network #minimalism #creativity #branddesign #consciousbranding #design