"Abandoned cart" emails from online sellers are perhaps one of the greatest self-owns I can think of. Maybe there are people out there who get one and go "Oh, yeah, I was gonna buy that and then decided not to, but maybe I should"? Perhaps?

Anyone I have ever discussed this with has found them creepy, pushy, and off-putting. They've all said it makes them *less* likely to buy from that merchant in future.

Thoughts? Do these emails make you buy things you had stopped halfway through the checkout process?

#ShoppingCart #AbandonedCart #email #creepy #merchant #pushy #OffPutting #marketing #DontStepInTheMarketing

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#WordPress #Guides #AbandonedCart #UncannyAutomator

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ICYMI: Hessian data authority declares abandoned shopping cart emails illegal: Data protection regulator finds that promotional emails to non-customers violate GDPR consent requirements, affecting practices across e-commerce industry. https://ppc.land/hessian-data-authority-declares-abandoned-shopping-cart-emails-illegal/ #GDPR #DataProtection #Ecommerce #EmailMarketing #AbandonedCart
Hessian data authority declares abandoned shopping cart emails illegal

Data protection regulator finds that promotional emails to non-customers violate GDPR consent requirements, affecting practices across e-commerce industry.

PPC Land
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