PPC LandICYMI: Walmart Connect brings real purchase data into Google DV360 for YouTube ads: Walmart Connect today announced a Google Display & Video 360 partnership activating shopper audiences on YouTube with closed-loop retail sales measurement. https://ppc.land/walmart-connect-brings-real-purchase-data-into-google-dv360-for-youtube-ads/ #WalmartConnect #GoogleDV360 #YouTubeAds #DigitalMarketing #Ecommerce
Walmart Connect brings real purchase data into Google DV360 for YouTube ads: Walmart Connect today announced a Google Display & Video 360 partnership activating shopper audiences on YouTube with closed-loop retail sales measurement. https://ppc.land/walmart-connect-brings-real-purchase-data-into-google-dv360-for-youtube-ads/ #WalmartConnect #GoogleDV360 #YouTubeAds #RetailMarketing #DigitalAdvertising
FYI: Global breaks into direct YouTube ad sales with a Channel 4 hire: Global, the UK media group behind LBC and Capital, starts selling YouTube ads directly combining audio, outdoor and premium video in one commercial offering. https://ppc.land/global-breaks-into-direct-youtube-ad-sales-with-a-channel-4-hire/ #YouTubeAds #DigitalMarketing #MediaGroup #Advertising #MarketingStrategy
ICYMI: Global breaks into direct YouTube ad sales with a Channel 4 hire: Global, the UK media group behind LBC and Capital, starts selling YouTube ads directly combining audio, outdoor and premium video in one commercial offering. https://ppc.land/global-breaks-into-direct-youtube-ad-sales-with-a-channel-4-hire/ #YouTubeAds #DigitalMarketing #MediaNews #Advertising #ContentCreation
Global breaks into direct YouTube ad sales with a Channel 4 hire: Global, the UK media group behind LBC and Capital, starts selling YouTube ads directly combining audio, outdoor and premium video in one commercial offering. https://ppc.land/global-breaks-into-direct-youtube-ad-sales-with-a-channel-4-hire/ #YouTubeAds #DigitalMarketing #AdSales #MediaInnovation #Advertising
ICYMI: Albertsons brings grocery shopper data to YouTube via Google's ad suite: Albertsons Media Collective joins Google's Commerce Media Suite, connecting first-party shopper signals to YouTube and DV360 with SKU-level sales reporting. https://ppc.land/albertsons-brings-grocery-shopper-data-to-youtube-via-googles-ad-suite/ #Albertsons #GroceryShopping #YouTubeAds #AdTech #DigitalMarketing
SiriusXM lands YouTube's audio ad rights in a deal that surprised the industry: SiriusXM Media is now the exclusive U.S. audio ad rep for YouTube, giving brands guaranteed impressions across 212 million monthly listeners starting fall 2026. https://ppc.land/siriusxm-lands-youtubes-audio-ad-rights-in-a-deal-that-surprised-the-industry/ #SiriusXM #YouTubeAds #AudioAdvertising #DigitalMarketing #AdTech
S.v. N.SönmezYouTube'un 90 saniyelik reklamları, dijital reklam stratejinde yeni bir zorluk yaratıyor. Kullanıcı deneyimi ve reklam verimliliği arasında denge nedir? Katkılarınızı bekliyoruz!
LusogeekYouTube surpasses Disney, Paramount, WBD in 2025 ad revenue
https://techcrunch.com/2026/03/10/youtube-surpasses-disney-paramount-wbd-in-2025-ad-revenue/
#youtube #youtubenews #youtubeads #youtuberevenue #tech #technews #disney #paramount #warnerbrosdiscovery #adrevenue #advertising #entertainment
FYI: YouTube's hidden ad complexity: what programmatic buyers get wrong: YouTube ad formats confuse even seasoned programmatic buyers. Here's what in-stream, in-feed, Shorts, and bumper ads actually mean for campaign performance. https://ppc.land/youtubes-hidden-ad-complexity-what-programmatic-buyers-get-wrong/ #YouTubeAds #ProgrammaticBuying #DigitalMarketing #AdComplexity #InStreamAds
