I keep seeing ads for “farmer boxes” full of fruit and veg “the supermarkets won’t buy” because they’re not pretty enough. Supposedly, you’re saving them from the bin.

I grew up rural. This is a whole heap of marketing bullshit.

Ugly produce isn’t just thrown out. It gets turned into juice, soup, puree, baby food, tinned goods, or animal feed. In countries with robust agricultural systems (like Australia or the Netherlands, the ones I know), waste is minimized through alternative markets and processing streams.
What these boxes are really doing is reselling stuff that was already going to be used. Just not as fresh market produce.

You’re not “rescuing” food. You’re just buying seconds, all.put on you with a feel-good marketing spin.

Support local farmers please, but don’t fall for the guilt bait.

#food #uglyfood #supermarkets #foodboxes

y'know? the more i cook for a household on One and tailor my cooking for myself and my own tastes, the more i'm enjoying experimenting with textures and flavors and the way my food makes me feel and the less i care about the aesthetics and photogenicness of my meals.

like, y'all. ugly food is DELICIOUS.

#food #cooking #poorskills #SingleLiving #spinster #UglyFood #delicious

L'altro giorno mi son ritrovato delle zucchine romanesche tra le mani, e allora le ho messe a spadellare, solo che mi son distratto un attimo e tac, è subito "cucinare male" 😅

Se non altro questo bruciatino qui non è del tipo che fa più male (non tutti i vegetali bruciati si trasformano in acrilammide), anche perché considerando quanto stanno al kilo alla fine me le me so magnate ugualmente, tranne quelle più carbonizzate 😚

#cucinaremale #uglyfood #acrilammide #zucchine