[#GiftLink] "A friend told me a story recently about her son. Heβs about 9 years old and doesnβt have much access to #socialmedia. One day this past fall, he came home from school and told his mom that kids there were saying β6-7.β He wanted to know what it meant. So she pulled out her phone and looked up an explainer video that tells, for those who have been similarly perplexed, a familiar story: A rapper named Skrilla said it on a song called βDoot Dootβ; audio from the song started being used in TikToks about LaMelo Ball (who is 6-foot-7); some goofy kid yelled it at a high school basketball game, which became another #TikTok; and it went from there, aided no doubt by the fact that six and seven are statistically quite likely to appear in that particular order.
βBut what does it mean?β my friendβs son asked.
βWell,β she told him, βit doesnβt really mean anything.β
This did not go over well. He was so upset that he couldnβt get to sleep that night. The realization that this thing β this thing everyone was saying β could be meaningless genuinely rattled him. His heart and mind, still innocent of #theinternet, were simply unprepared for the possibility that it could do this to people."
https://www.nytimes.com/2026/04/06/magazine/ai-apocalypse-brain-rot-memes.html?unlocked_article_code=1.Y1A.Rx37.ojSUCVw-u09Q&smid=url-share