
Because She’s Worth It: Documentary On Advertising Legend Ilon Specht, Directed By Ben Proudfoot, Earns Five Cannes Lions
A documentary about Ilon Specht, the advertising copywriter who created the L'Oréal "Because I'm worth it" campaign, has won 5 Cannes Lions awards.
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‘The Final Copy Of Ilon Specht,’ About Woman Who Created “Because I’m Worth It” Ad Campaign, Begins Streaming On TED YouTube Channel
A documentary about Ilon Specht, the advertising writer who created the "Because I'm Worth It" campaign, is now streaming on the TED YouTube channel.
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Jennifer Lawrence Doc ‘Zurawski V Texas,’ ‘No Other Land’ & ‘Porcelain War’ Claim Top Prizes At Hot Springs Documentary Film Festival
The Jennifer Lawrence documentary 'Zurawski v Texas,' 'No Other Land' and. more won awards at the Hot Springs Documentary Film Festival in Arkansas.
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“I’m Worth It”: Andie MacDowell Reveals What Changed Her Mind About The L’Oreal Slogan — Cannes Lions
The L'Oreal spokeswoman said watching a film about Ilon Specht, who first devised the slogan, has empowered her.
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Double Oscar Winner Ben Proudfoot To Premiere Doc On Advertising Pioneer Ilon Specht, Who Created L’Oréal’s “Because I’m Worth It” Campaign
A documentary about advertising exec Ilon Specht, who created the "Because I'm Worth It" campaign for L'Oréal, is coming from director Ben Proudfoot.
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