Anyone saying “today's AI is the worst AI you will ever use” probably doesn’t want to acknowledge the modern tendency to trend towards #e14n or is intentionally ignoring inconvenient truths to maximize sustained hype peaks for another round of funding.
Or, maybe I need to switch to decaf.
Hearing “trust is the product of consistency over time” and similar variants of this phrase is a strong indicator of how meaning shifts for the word “trust” and the progression of product engineering to be focused on Customer eXperience (CX) both implicitly and explicitly.
Qlik and Justice U shared their mutual support for the importance of learning how to identify and report suspected human trafficking
In 2024, 2025, and now in 2026 it is abundantly clear that Qlik and AWS are co-innovating and co-engineering.
On stage, Fujitsu shared a data driven management story of how 110k employees are realizing the benefits of a 5B transactions everyday from their sovereign data lake made possible by Qlik and AWS.
Coming soon… agentic advantage from disciplined curation of great data products.
(Likely a Harness + MCP + LLM + SLM story for Qlik Connect 2027)
Continuing the Qlik Lightning Round of challenge, solution, impact (results) were representatives from NEC and Compass Health Network (TouchPoint Support Services, Morrison Healthcare, Crothall Healthcare, Unidine, etc…)
For each story, seeing specific product callouts showed the value of the portfolio and choice in practice.
Qlik hackathon winners too!
Day 2 starts with innovation: Data Impact Awards and Customer Success with a callback and reinforcement of CTF
Context | Trust | Freedom
It is interesting for Qlik’s COO to say the goal is to move beyond pipes (“|”) so perhaps silos would be less subliminal word choice…
“Customer Zero” = the internal use of AI at Qlik
Eating their own dogfood…
Drinking their own champagne…
And now… the announcement: Qlik Agentic Advisory
Qlik Agentic Advisory claims to address what I call the ibles and ables but this does build tension for seeing a demo
Next… Raymond James, NHS, and Hello Fresh shared their challenge, response, and results. The Raymond James framework was both memorable and timely.
Jesse Cole’s “Fans First” product design methodology is basically a relentlessly applied scorched-earth policy against annoyance and friction. The Savanah Bananas dragged a 170 year old purist tradition into the madcap fun filled future by transforming baseball into a modern fever dream of non-stop engagement, absurdist alliteration, purposeful parody, deliberate defamiliarization, memorable experimentation, noteworthy non-sequiturs, and tactical triple entendres that brings joyous experience without “fine” compromise or bunting. And they did it lots and lots of data… and puns. So. Many. Puns.
Which begs the inner monologue rhetorical question… “Does our product experience bring joy to our customers in a way that makes them our fans?”
jay
