Mathrubhumi EnglishThe Indian OTT space is on the cusp of its next big leap, moving away from a volume-driven growth model to a value-and-profitability-driven one, to be positioned not only as a local market leader but as a digital-media powerhouse https://english.mathrubhumi.com/features/specials/the-streaming-revolution-indias-ott-market-comes-to-the-fore-u0wtx0uy?utm_source=dlvr.it&utm_medium=mastodon #OTTIndia #StreamingIndia #DigitalMedia #MarketGrowth
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