Can I just say gambling on everything isn't normal. It has to be said because of the insane amount of advertising trying to say otherwise.

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‘Red boot’ race heats up as top EFL goalscorers close in on season finale

This season Sky Bet and the BHF kicked off the second year of their lifesaving Every Minute Matters campaign with the launch of the ‘Red Boot’ – a new award unveiled by footballing heroes Jermain Defoe and Bobby Zamora for the best striker across all three divisions of the EFL. 

Leading the standings is Leyton Orient’s Dominic Ballard at 22 goals, with Swindon Town’s Aaron Drinan and Swansea City’s Zan Vipotnik hot on his heels with 21 goals each.

If the season ended today, Ballard’s tally would generate a whopping £1,100,000 for the British Heart Foundation, funding vital CPR training, the installation of defibrillators into communities across the UK, and helping power CureHeart, the charity’s pioneering research programme developing treatments and seeking cures for inherited heart muscle diseases.

As part of the Every Minute Matters campaign, Sky Bet and the British Heart Foundation set out to create an army of lifesavers by the end of this season’s final whistle. The transformative campaign has smashed its target and successfully inspiring over 500,000 to start to learn the lifesaving skill of CPR through RevivR – the BHF’s free, online CPR training tool. 

While the EFL’s legendary Golden Boot accolade is given to each of the top scorers in the Championship, League One, and League Two, its bright red counterpart will go to the footballer who achieves the highest ultimate tally. 

The ‘Red Boot’ last season would have gone to League Two Bromley’s Michael Cheek – who netted 25 goals for the Ravens – which would have equated to £1.25 million in critical funding for the BHF. 

With just a handful of games remaining, the Red Boot trophy remains firmly up for grabs.

A lifesaving title race

There are more than 40,000 out-of-hospital cardiac arrests in the UK each year, and tragically, fewer than one in ten people survive. ‘Early CPR and defibrillation can more than double someone’s chance of survival. 

Since its launch at Wembley in May 2024, Every Minute Matters has gone on to deliver an impact far greater than a stadium-sized crowd. Originally set out to teach 270,000 people how to perform CPR using the BHF’s free CPR training tool, RevivR, the campaign smashed that target in its first season eventually inspiring over 300,000 fans to start learning CPR by May 2025.

Building on that momentum, year two raised the bar with an  r ambition to reach 500,000 people and the introduction of the Red Boot — turning goals on the pitch into lifesaving impact off it.

Lizzie Moscardini, RevivR programme manager, at the British Heart Foundation said:

“When it comes to cardiac arrest, every minute really does matter – and this season’s Red Boot race shows the powerful role football can play in helping to save lives.

“Thanks to Sky Bet and the EFL, every goal scored is helping fund initiatives that can make a real difference.

“More than 40,000 people suffer an out-of-hospital cardiac arrest in the UK each year, yet fewer than one in ten people survive. The Every Minute Matters campaign is helping change that by encouraging more people to learn these lifesaving skills. With the season heading into its final weeks, anyone can get involved by learning CPR in just 15 minutes using RevivR”.

A Game-Changing Campaign

In Heart Month in February, dozens of famous faces including Frank Lampard, Micah Richards, Graeme Souness, Glenn Hoddle, Dion Dublin, Troy Deeney, Elis James, Sir Tony Robinson threw their weight behind the campaign and joined cardiac arrest survivor and Bristol Rovers player Tom Lockyer, asking fans to SHOW YOUR HEART and learn CPR.

Fans also witnessed a month of action in February across the Sky Bet EFL, with all 72 clubs united behind the Every Minute Matters campaign.

Across the weekend of 5-9 February, football paused to make a point, with all 36 weekend games in the Sky Bet EFL Championship, League One and League Two re-scheduled by one minute in a stark reminder that when it comes to cardiac arrests, every minute really does matter. Each minute that passes without CPR and defibrillation reduces the chance of survival by up to 10 per cent.

Across February Sky Bet also donated £1,000 to the BHF for every goal scored across the EFL in February – with a huge £514,000 raised for the charity, with 164 goals scored in the Championship, 198 in League One and 152 in League Two.

Fans can show their support and learn CPR in just 15-minutes: Search BHF RevivR and / or visit revivr.bhf.org.uk 

Sky Bet and the British Heart Foundation call on Swansea and Cardiff City supporters to learn lifesaving CPR

 Fan research from Sky Bet revealed that while many supporters will likely need to use CPR in their lifetime, almost half of fans (44%) have been in a situation where somebody needed CPR, whilst 45% lack the confidence to perform CPR.  

Ahead of the big derby game, Cardiff supporter and cardiac arrest survivor Andrew Barnett met with both Swansea City captain Matt Grimes and Cardiff City captain Joe Ralls to help lead Every Minute Matters ambassador and Luton Town captain Tom Lockyer mobilise Cardiff and Swansea fans behind the campaign. 

Barnett was playing in a dads vs kids game at his local leisure centre when he suffered a cardiac arrest. His life was saved by duty manager Ben Clarke who administered CPR and swimming teacher Sheila Mott who prepped the defibrillator. He was treated for a blocked coronary artery with a stent and has since made a good recovery. 

When the two teams meet this afternoon, Cardiff City and Swansea City players will get behind the campaign by warming up in specially designed Every Minute Matters t-shirts to help raise awareness of the importance of CPR. Perimeter boards at the Cardiff City Stadium will call on fans to learn lifesaving CPR and the campaign will speak directly to fans through messaging in the matchday programme. 

It comes as Sky Bet and the British Heart Foundation’s ‘Every Minute Matters’ campaign celebrates a major milestone having inspired over 150,000 people to start learning life-saving CPR through the BHF’s online tool RevivR. 

Launched in May this year by Sky Bet and the BHF, the groundbreaking campaign is on a mission to donate up to £3 million for the charity and to encourage 270,000 people to learn CPR – equivalent to three Wembley Stadiums. 

Lead ambassador Lockyer suffered a cardiac arrest during a Premier League match against Bournemouth in December 2023. His life was saved by club medics who rushed to perform CPR and provide early defibrillation. Lockyer was fitted with an implantable cardioverter defibrillator after he was hospitalised for five days. 

Speaking on how crucial learning CPR is Lockyer said:

“CPR is a vital skill that helped save my life and saves thousands more every year. It’s amazing that we’ve surpassed the 150,000 mark, but what’s clear is that we need to bridge this confidence gap.  

“Cardiff and Swansea are two of the biggest and best supported clubs in the whole of the EFL so we are keen to get them on board and behind the campaign and show fans that learning CPR is simple, easy and takes just 15 minutes via the BHF’s online RevivR tool.” 

Swansea City captain Matt Grimes said:

“I recently had the privilege of meeting Tom Lockyer and his story is so inspiring. I was blown away by his courage and how he’s battling back to try and make a full recovery. What really hit home to me isn’t just that CPR is a lifesaver, it’s that anyone can learn CPR.   

“It’s not complicated, you can learn in just 15 minutes with the BHF’s online RevivR tool. That’s why I’m calling on fans of both Swansea City and Cardiff city to put rivalries aside and unite behind the campaign by giving just 15 minutes of time to learn CPR – it could make all the difference and possibly save someone’s life.” 

Andrew Barnett added:

“I’m only alive today thanks to CPR. I was lucky that when I collapsed playing football at a leisure centre that there were people around who knew how to perform CPR.  

“That’s why I’m so passionate about driving awareness of the Every Minute Matters campaign and its why I want all Swansea and Cardiff fans to step up and show their support by taking 15 minutes out of their day to learn CPR.” 

[Lead image: JMP/Ashley Crowden]

#BritishHeartFoundation #CardiffCityFC #CPR #EveryMinuteMatters #MattGrimes #SkyBet #SwanseaCityFC

LIFE IN LGE ONE | ep 54 | TRURO CITY | FM24 White Tigers Rising #fm24 #whitetigers #truro

https://youtu.be/9wiX_dGr7Ls

Thanks to @DF11Faces @Fmcustomkits @fmgraphics22 @sortitoutsi @fmscout @flootdesigns @korkyblues @Wroot1FM @mjmsports1 @TCFC_Official #leagueone #skybet #one