What does Artificial Intelligence really mean for the retail sector, especially the informal economy that drives so much of Africa’s trade?
The new book Scaling Smart: AI, Retail & Imminent Disruption launched at the Africa Retail Congress 2025 last weekend, dives deep into this question, showing how data and AI can unlock new opportunities for entrepreneurs and reshape the future of commerce.
We’re proud that our founder, Dr. Olubayo Adekanmbi, is one of the contributors to this thought-provoking work.
One chapter that stands out is “AI Blindspots: What African Shoppers Know That the Algorithm May Not.” It offers a powerful perspective on the human and cultural layers that technology often overlooks—a must-read for anyone serious about understanding the future of retail in Africa.
Copies are available through Lagos Business School.
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