Italian Radio is strong, but its real power is no longer measured only by audience.

To understand the market today, you must look at ownership, advertising sales houses and commercial gravity.

#RadioItalyWatch #ItalianRadio #RadioIndustry
#MediaIndustry #AudioBusiness #Broadcasting
#RadioAdvertising #MediaInvestment

👇 👇 FREE article on my blog www.astorri.it. 📻 📻

https://www.astorri.it/italian-radio-is-strong-but-scale-is-becoming-the-real-game/